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Typology Tech Stack

Direct-to-consumer skincare brand scaling from Paris into retail and new markets

Cosmetics Paris, Île-de-France 51–200 employees Founded 2019 Privately Held

Typology is a B Corp-certified skincare brand built on a direct-to-consumer foundation, now transitioning into retail and geographic expansion. The tech stack reveals a design-forward, data-driven operation: heavy use of Adobe Creative Suite paired with modern web infrastructure (Vue, React Native, Shopify) and emerging data-tooling (Airbyte, dbt, BigQuery, LangChain). Hiring velocity is accelerating with a clear marketing and design focus (8 and 2 roles respectively), and active projects center on influencer campaigns, retail experiments, and e-commerce excellence—signaling a shift from pure DTC to omnichannel distribution.

What Typology Is Building

Challenges

  • New brand launch
  • Expand influencer marketing reach
  • Expanding into retail
  • Protect margins while maintaining quality
  • Supply chain efficiency
  • Expanding into new market
  • E-commerce website creation
  • Building dutch presence from ground up
  • Establishing local brand awareness
  • Processes still being built

Active Projects

  • Manage influencer campaigns
  • Performance dashboard
  • Visual identity creation
  • Packaging design
  • Campaign performance analysis
  • Translating online excellence to retail experience
  • Product pipeline for the next 3 years
  • Retail experiments
  • E-commerce website launch
  • Press presence

Hiring Activity

Accelerating15 roles · 10 in 30d

Department

Marketing
8
Design
2
Product
2
Finance
1
Ops
1
Sales
1
Support
1

Seniority

Mid
6
Intern
5
Senior
4
Lead
1

Notable leadership hires: Art Director

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About Typology

Typology is a Paris-based skincare brand founded in 2019 and B Corp certified. The company sells directly to consumers through e-commerce while experimenting with retail channels and expanding into new geographic markets, including the Netherlands. The operation spans product development (3-year pipeline planning), visual and brand identity creation, influencer marketing, and supply chain management. Current priorities include launching an upgraded e-commerce platform, scaling influencer reach, and establishing brand presence in retail and new territories while maintaining margins and product quality.

HeadquartersParis, Île-de-France
Company Size51–200 employees
Founded2019
Hiring MarketsFrance

Frequently Asked Questions

What tech stack does Typology use?

Frontend: Vue, React Native, Tailwind CSS. Backend: Node.js, Python, PostgreSQL, DynamoDB. Data: BigQuery, Airbyte, dbt. E-commerce: Shopify. Design: Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro), Figma. CRM/ops: Zendesk, Slack, Notion, Google Analytics.

Is Typology hiring in marketing and design?

Yes. Active marketing roles (8 open) and design roles (2 open) with hiring accelerating. Seniority mix includes intern, mid, and senior levels. All hiring currently in France.

What is Typology working on?

E-commerce website launch, influencer campaign management and performance analysis, retail expansion experiments, visual identity creation, packaging design, and building brand presence in new markets including the Netherlands.

How this profile is built

Typology's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.