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Pearl West Tech Stack

CPG brand operator scaling DTC and marketplace channels

Retail Health and Personal Care Products Vancouver, B.C. 51–200 employees Privately Held
pearlwestgroup.com LinkedIn

Pearl West acquires and builds consumer brands, then scales them across Amazon, Shopify, and TikTok using a martech-heavy stack: Klaviyo, Braze, Iterable for retention, plus custom Shopify development and live-shopping integrations. The hiring profile is marketing-dominated (10 of 16 open roles), reflecting a growth-at-scale motion rather than a platform play—they're operationally focused on retention flows, checkout optimization, and churn reduction across subscription and flash-sale mechanics.

Tech Stack 50 technologies

Core StackKlaviyo Iterable Braze Shopify JavaScript Node.js React Vue Slack AWS Google Ads Freshdesk Zendesk n8n GraphQL ClickUp Liquid Alpine.js Discord Jasper AppLovin Snapchat Ads Snapchat Amazon Seller Central Google Apps Script Amazon Ads Console Pacvue Helium 10 Data Studio Attentive+18 more

What Pearl West Is Building

◆Challenges

  • Maintaining target ncroas while scaling spend
  • Scaling acquisition to 5x revenue
  • Scaling presence on tiktok shop
  • Reducing churn
  • Improving subscription retention
  • Reducing cancel reasons
  • Checkout conversion rate improvement
  • Page speed performance
  • Bug resolution time
  • Managing product listings and orders

▲Active Projects

  • Short-form video production for tiktok shop
  • Scaling daily meta spend to 100k+ on a single brand
  • Flash sales for affiliate live streams
  • End-to-end retention and lifecycle strategy
  • High-impact flows in klaviyo
  • Subscription retention across loop + shopify
  • Custom shopify app development
  • Checkout optimization
  • Api integration implementation
  • Tiktok live shopping sessions

Hiring Activity

Accelerating15 roles · 15 in 30d

Department

Marketing
10
Engineering
3
Ops
2
Support
1

Seniority

Mid
5
Senior
5
Director
2
Intern
2
Manager
1
VP
1
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About Pearl West

Pearl West is a brand operator and investment firm based in Vancouver that acquires, builds, and scales consumer packaged goods brands. They work with brands at key inflection points—transitions, rapid growth, or operational overhauls. The team combines finance, product, supply chain, and omnichannel expertise to grow a portfolio across DTC (Shopify), Amazon FBA, and emerging marketplace channels like TikTok Shop. Operations span order management, subscription retention, affiliate and live-shopping programs, and performance media spending.

HeadquartersVancouver, B.C.
Company Size51–200 employees
Hiring MarketsCanada, Philippines, United States

Frequently Asked Questions

What tech stack does Pearl West use?

Marketing automation: Klaviyo, Braze, Iterable. E-commerce: Shopify with custom app development. Paid media: Google Ads, Meta, Snapchat Ads, Amazon Ads. Analytics: Data Studio. Marketplace: Amazon Seller Central, Helium 10, Pacvue. Ops: ClickUp, n8n, Freshdesk, Zendesk.

What is Pearl West working on?

TikTok Shop expansion, meta spend scaling (100k+/day), subscription retention via Klaviyo flows, Shopify checkout optimization, affiliate live-stream flash sales, and custom API integrations across marketplace and DTC channels.

How this profile is built

Pearl West's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.