echoloc

BDA, LLC Tech Stack

Global branded merchandise agency for sports, entertainment, and Fortune 1000 brands

Advertising Services Woodinville, WA 1,001–5,000 employees Founded 1984 Privately Held

BDA operates a 40+ year-old merchandise and promotional products business serving major sports, entertainment, and corporate clients across 50+ locations worldwide. The tech stack reveals a hybrid of mature enterprise systems (SAP, Oracle EBS, NetSuite) layered with modern operational tools (Shopify, Salesforce, Datadog, Tableau, Workato), indicating ongoing modernization of order-to-cash and inventory processes. Sales hiring dominates (51% of active roles), but operational friction around inventory, order delays, and compliance gaps suggests internal capacity constraints that outpace tooling maturity.

Tech Stack 30 technologies

Core StackShopify Salesforce Magento NetSuite SAP Oracle Datadog New Relic MuleSoft Workato Smartsheet Canva Tableau Azure AD Active Directory Greenhouse Gong ADP Workday Boomi Azure Service Bus Oracle EBS Oracle EPM PLM Azure Entra ID Jira Service Management Microsoft Defender Apollo ADP SmartCompliance ADP Workforce Now

What BDA, LLC Is Building

Challenges

  • Ensuring brand compliance
  • Skill gaps
  • Inventory availability
  • Complex saas and legacy landscapes
  • Improving payroll process efficiency
  • Meeting specific client needs
  • Exceeding sales goals
  • Order delays
  • Order discrepancies
  • Quality compliance

Active Projects

  • Account business reviews
  • Order-to-cash integration
  • Global merchandise program execution
  • Standard work initiatives
  • Inventory control processes
  • Creative branded merchandise programs
  • Account strategies that drive growth
  • Health dashboard implementation
  • Zero-touch support model implementation
  • Digital workplace architecture

Hiring Activity

Accelerating40 roles · 30 in 30d

Department

Sales
21
Ops
5
HR
3
Support
3
Design
2
Engineering
1
Finance
1
Learning
1

Seniority

Mid
15
Senior
11
Director
5
Manager
5
Junior
3
Lead
1
VP
1
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About BDA, LLC

BDA is a privately held merchandise agency providing branded products, e-commerce, and fulfillment services to clients in automotive, sports, technology, entertainment, medical, fitness, and beverage sectors. The company operates as the largest independently owned agency in the space, with teams distributed across the US, India, Philippines, Peru, and the UK. Core services span promotional products, retail programs, corporate employee activation, and licensed merchandise tied to major entertainment and sports properties. Business model combines direct sales to enterprise accounts with operational complexity: inventory management across global locations, client-specific customization, and fulfillment at scale.

HeadquartersWoodinville, WA
Company Size1,001–5,000 employees
Founded1984
Hiring MarketsUnited States, India, Philippines, Peru, United Kingdom

Frequently Asked Questions

What tech stack does BDA use?

BDA runs Shopify, Salesforce, and Magento for e-commerce and CRM, with NetSuite, SAP, and Oracle EBS for enterprise operations. Monitoring uses Datadog and New Relic; integrations via MuleSoft, Boomi, and Workato; BI via Tableau.

Where is BDA headquartered and how many employees?

BDA is headquartered in Woodinville, WA and employs 1,001–5,000 people across 50+ global locations in the US, India, Philippines, Peru, and the UK.

How this profile is built

BDA, LLC's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.