Omnicom Tech Stack

Global marketing services holding company unifying media, commerce, and consulting

Advertising Services New York, NY 10,001+ employees Public Company

Omnicom operates as a holding company spanning media buying, commerce, consulting, and creative services across 10,000+ employees. The hiring velocity is accelerating with marketing and data roles leading—a staffing pattern consistent with their core project of building a unified, AI-driven marketing platform powered by clean, deduplicated client data. The tech stack (Google Analytics, Tableau, Adobe, comScore, Python, R, SQL) reflects a data-centric operating model, though repeated pain points around data quality, anomaly detection, and standardized practices suggest internal fragmentation across agency brands remains unsolved.

Tech Stack 44 technologies

Core StackGoogle Analytics Tableau Python Google Ads Power BI SharePoint ComScore Atlas Adobe Analytics R Excel PowerPoint Facebook Ads Manager Meta Google TikTok X Pinterest Word comScore Microsoft Office Outlook SQL Snapchat LinkedIn SA360 Bing Tableau Prep Alteryx KNIME+11 more

What Omnicom Is Building

◆Challenges

Identifying non-traditional partnership opportunities
Data quality and anomaly detection
Increasing organic traffic
Improving client business results
Consistent campaign naming conventions
Reducing reporting errors
Scaling retail media operations
Scalable data solutions across clients
Standardized data practices implementation
Meeting traffic kpis

▲Active Projects

Explore non-traditional partnership opportunities
Write povs for targeted opportunities
Campaign naming conventions
Holistic campaign measurement platform
Custom seo strategy for each client
Client-specific measurement plans
Oversee media negotiations for various channels
Marketing platform powered by elite, unified data and ai-driven execution
Identity resolution rollout
Data clean rooms rollout

Hiring Activity

Accelerating35 roles · 15 in 30d

Department

Marketing

Data

Ops

Sales

Design

Engineering

Finance

Seniority

Manager

Mid

Senior

Director

Junior

Intern

Lead

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About Omnicom

Omnicom is a publicly traded marketing and sales services holding company headquartered in New York. The organization brings together agency brands, talent, and domain expertise across media planning and buying, retail commerce, consulting, precision marketing, advertising production, health marketing, public relations, and branding. Core projects include building identity resolution and data clean rooms to unify client measurement, rolling out standardized campaign naming conventions, and developing a measurement platform to track campaign performance across channels. The company operates in the United States, Colombia, India, and Peru.

HeadquartersNew York, NY

Company Size10,001+ employees

Hiring MarketsUnited States, Colombia, India, Peru

Frequently Asked Questions

What tech stack does Omnicom use?

Primary tools: Google Analytics, Tableau, Adobe Analytics, ComScore, Python, R, SQL, Google Ads, Facebook Ads Manager, Meta, TikTok, LinkedIn, and Power BI. Also uses Atlas, Alteryx, KNIME, and SA360 for analytics and ad management.

What is Omnicom working on?

Identity resolution rollout, data clean rooms deployment, unified marketing platform powered by AI and deduplicated data, holistic campaign measurement platform, client-specific measurement plans, and standardized data practices across agency brands.