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Company profile

Directive Tech Stack

B2B performance marketing agency focused on paid media and pipeline

Advertising Services Irvine, California 51–200 employees Founded 2014 Privately Held

Directive is an Irvine-based B2B marketing agency whose stack reads like a client-delivery toolkit: LinkedIn Ads, Google Ads, DV360 and The Trade Desk for paid media, 6sense and ZoomInfo for targeting, and Salesforce, HubSpot, Marketo and Pardot for automation. Hiring is accelerating and overwhelmingly marketing-led, with senior and director-level roles dominating, while job posts point to CRM implementation work and a new demand gen offering.

Tech Stack 38 technologies

Core StackLinkedIn Ads ZoomInfo 6sense Google Analytics Google Ads Optimizely Adobe Premiere Pro Asana Salesforce HubSpot Pardot Shopify The Trade Desk Marketo Google Analytics 4 Facebook Ads Manager Facebook Business Manager Meta Ads Manager Unbounce Crazy Egg SEMrush Ahrefs Notion Kandji Salesforce Sales Cloud Salesforce Account Engagement Amazon Seller Central Bing DV360 Google Tag Manager+6 more

What Directive Is BuildingChallenges and projects from their job posts

◆Challenges

  • Maximizing ROI and budgets for paid media
  • Accurate lead routing within CRM
  • Metrics that don't move the business
  • Data governance
  • Roadblocks to campaign approval
  • Employee retention

▲Active Projects

  • Salesforce and HubSpot implementation and integration
  • Launching a new demand gen offering
  • Marketing automation audit
  • PPC campaigns across Google, Facebook, LinkedIn Ads
  • LTV:CAC modeling
  • TAM development for paid media

Hiring Activity

Accelerating250 roles · 90 in 30d

Department

Marketing
236
Design
7
HR
4
Sales
2
Data
1
Ops
1

Seniority

Senior
91
Mid
72
Manager
42
Director
35
Junior
11

Notable leadership hires: Account Director, Creative Director

Companies like Directive

400+ Advertising Services companies running LinkedIn Ads and Google Analytics

See the full list

About Directive

Directive is a privately held B2B marketing agency founded in 2014 and headquartered in Irvine, California, with 51–200 employees. It runs paid media, programmatic, content, RevOps and creative work for technology, industrial and services brands, alongside commerce and communications services such as marketplace, lifecycle marketing, PR and social. Its delivery work spans search, paid social, programmatic buying and marketing automation platforms. The firm hires across the United States, Canada and Mexico.

HeadquartersIrvine, California
Company Size51–200 employees
Founded2014
Hiring MarketsCanada, United States, Mexico

Frequently Asked Questions

What tech stack does Directive Consulting use?

Directive works with LinkedIn Ads, Google Ads, Meta Ads Manager, DV360, The Trade Desk, 6sense, ZoomInfo, SEMrush, Ahrefs, Google Analytics 4, Optimizely, Unbounce, Salesforce, HubSpot, Marketo and Pardot.

Is Directive hiring marketing roles?

Yes. Hiring is accelerating and concentrated in marketing, with a strong tilt toward senior, manager and director-level roles such as Account Director and Creative Director, plus some design and HR openings.

What countries does Directive hire in?

Directive is hiring in the United States, Canada and Mexico, with headquarters in Irvine, California.

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How this profile is built

Directive's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.