Vibe.co operates a self-serve streaming TV advertising platform for performance marketers, processing campaigns through a data-heavy stack (Kafka, Spark, ClickHouse, PostgreSQL) designed for real-time targeting and ROI measurement. The hiring mix reveals a sales and go-to-market focus (5 sales roles, 4 marketing roles across 24 open positions) paired with minimal engineering capacity (1 role), suggesting the platform is feature-complete and the company is prioritizing customer acquisition and retention over product development—a posture consistent with their stated pain points around churn reduction, upsell opportunities, and aggressive growth targets.
Notable leadership hires: Head of Talent Acquisition
Vibe.co is a self-serve platform enabling performance marketers to run, optimize, and measure streaming TV advertising campaigns with the precision typically reserved for digital channels. The company serves over 10,000 performance-driven brands and integrates with tools like Klaviyo, Segment, HubSpot, and Northbeam to connect customer data to TV campaigns in real time. Founded in 2022 and based in NYC, Vibe.co employs 201–500 people and is backed by $80M in funding. The platform is built on AWS infrastructure using Kubernetes, Kafka, and analytical databases (ClickHouse, PostgreSQL) to handle transactional data at scale and enable hyper-targeted campaign delivery without traditional media agency intermediaries.
Vibe.co runs on AWS with Kubernetes orchestration, Kafka for streaming, ClickHouse and PostgreSQL for analytics, Apache Spark for data processing, and uses Python, Rust, and Go for backend services. Claude is also in their stack, signaling AI/ML integration.
Vibe.co is actively hiring in the United States, France, and Canada.
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