Zimmerman is an Omnicom-owned retail advertising agency operating a marketing-led org (27 of 35 open roles are marketing) heavily weighted toward mid-level and director positions. Their active projects show friction around operational efficiency—billing accuracy, forecasting variance, and vendor invoice resolution appear repeatedly—suggesting that as a 500+ person agency, the core constraint is internal process maturity, not creative or media-buying capability. Tech stack is heavily Microsoft Office + Adobe + first-party ad platforms (Google Ads, Meta, SA360), with recent adoption signals in emerging social channels (Snapchat, Pinterest, LinkedIn, YouTube, TikTok).
Tech Stack 37 technologies
What Zimmerman Advertising Is Building
◆Challenges
- Optimizing marketing spend
- Revenue recognition complexity
- Billing accuracy
- Forecasting variance
- Operational process inefficiencies
- Billing and vendor invoice processing
- Inefficient processes
- Improving digital placement targeting
- Resolving tagging issues
- Driving growth across performance channels
▲Active Projects
- Technical audits for new business
- Client onboarding for social media channels
- Evaluate new platforms for client roadmaps
- Support new business channel strategy
- Contribute to forecasting frameworks
- Creative vision for major jewelry client across brand, campaign, digital, social, experiential, retail and content
- Oversee development from concept through production across film, print, digital, social, retail, experiential and emerging formats
- Campaign optimization
- Optimize workfront protocols
- Billing and vendor invoice resolution
Hiring Activity
Department
Seniority
Notable leadership hires: Performance Media Director, Account Director, Creative Director, Media Director
