Creator marketing platform with influencer talent management and brand safety tech
Viral Nation operates a full-stack creator marketing business spanning talent representation, campaign production, and proprietary intelligence tools. The stack reveals a data-forward operation: Snowflake, BigQuery, Vertex AI, and LangChain anchor a modern analytics and AI layer, while Node.js, Kubernetes, and GCP support scalable backend infrastructure. Marketing dominance in the hiring mix (65 roles) paired with aggressive data and engineering recruitment signals a shift toward AI-driven optimization—CreatorOS and their Secure brand-safety tool are moving from manual campaign management toward predictive modeling and automation.
Notable leadership hires: Talent Director, Account Director, Creative Director, Strategy Director, Design Director
Viral Nation is a New York-based creator marketing agency that combines influencer representation, campaign production, and proprietary technology. The company serves brands seeking to reach audiences through social platforms (TikTok, Instagram, YouTube, Meta) by connecting them with vetted creators and managing end-to-end campaign execution. Core offerings include influencer marketing campaigns, community management, social strategy, content production, and AI-powered brand safety monitoring. The business operates across multiple geographies with hiring active in the US, Canada, India, the UK, France, Germany, Brazil, and Barbados.
Core stack: Node.js, AWS/Azure/GCP, Snowflake, BigQuery, Vertex AI, LangChain, Looker, Tableau. Social platforms: TikTok, Instagram, LinkedIn, YouTube, Meta. Productivity: Google Workspace, HubSpot.
Eight countries: United States, Canada, India, Barbados, France, United Kingdom, Germany, and Brazil. Distribution suggests both talent arbitrage (India) and geographic market coverage (UK, France, Germany, Brazil).
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