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Southern Hobby Distribution, LLC Tech Stack

B2B distributor of sports cards, gaming, and pop culture merchandise with omnichannel retail operations

Wholesale Nashville, Tennessee 51–200 employees Founded 1991 Privately Held

Southern Hobby Distribution operates a wholesale distribution network for collectibles and gaming products, serving retailers across the US. The tech stack reveals dual operational modes: legacy ERP/accounting infrastructure (Microsoft Dynamics 365 Business Central, Sage Intacct) paired with modern web development (Next.js, Node.js, TypeScript, GraphQL) and an active Shopify adoption. Hiring acceleration across ops, sales, and engineering—plus projects targeting WMS automation, D2C storefronts, and system migrations—signals a push to modernize fulfillment and build direct-to-consumer channels while managing complexity in a high-volume distribution environment.

Tech Stack 29 technologies

Core StackJira AWS Terraform CloudFormation Pulumi HubSpot Confluence Intune Node.js NestJS Next.js TypeScript PostgreSQL Bitbucket Shopify JavaScript GraphQL Klaviyo Microsoft Project Azure GCP Sage Intacct Microsoft Dynamics 365 Business Central Creatio JAMF Liquid Business Central forklift Apple Search Ads
AdoptingShopify

What Southern Hobby Distribution, LLC Is Building

Challenges

  • Bottlenecks in workflow
  • Product allocation
  • Order accuracy
  • System migrations
  • Shipping compliance
  • High-volume distribution environment
  • Commission calculation accuracy
  • Reducing duplicated development across brands
  • Scaling platforms efficiently
  • Reducing operational complexity

Active Projects

  • System migrations
  • New technology integrations
  • System/process improvements (wms, erp, automation initiatives)
  • International expansion efforts
  • Scalable contract standards
  • Legal strategy development
  • Flagship d2c and b2b storefronts
  • Custom shopify plus solutions
  • Sop design and implementation for event planning
  • Building scalable event tools and playbooks

Hiring Activity

Accelerating30 roles · 25 in 30d

Department

Ops
9
Sales
4
Engineering
3
Finance
3
Logistics
3
Marketing
3
Support
3
Legal
1

Seniority

Lead
7
Mid
7
Senior
6
Junior
5
Manager
3
Director
2

Notable leadership hires: Head of Engineering, Production Lead, Quality Control Lead, Shipping Lead

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About Southern Hobby Distribution, LLC

Southern Hobby Distribution has operated since 1991 as a wholesale distributor of sports cards, gaming supplies, and entertainment merchandise. The company supplies retail locations with inventory and also runs organized in-store play programs and promotional events. Operations span procurement, inventory management, and logistics across a 51–200-person team headquartered in Nashville, Tennessee. Recent projects indicate a shift toward modern omnichannel retail: building D2C and B2B storefronts (including Shopify Plus customization), designing event planning tools, and standardizing legal and operational processes to support growth.

HeadquartersNashville, Tennessee
Company Size51–200 employees
Founded1991
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Southern Hobby Distribution use?

Core systems include Microsoft Dynamics 365 Business Central and Sage Intacct for ERP/accounting. Modern development uses Node.js, Next.js, TypeScript, and GraphQL; infrastructure runs on AWS, Azure, and GCP with Terraform and CloudFormation. Retail operations use Shopify, Klaviyo for email, and Jira/Confluence for project management.

What is Southern Hobby Distribution working on?

Projects include system migrations, WMS and ERP modernization, D2C and B2B e-commerce storefronts (with custom Shopify Plus solutions), international expansion infrastructure, event planning tools, and operational process standardization. Pain points center on order accuracy, product allocation, and shipping compliance in high-volume distribution.

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How this profile is built

Southern Hobby Distribution, LLC's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.