Indoor tanning equipment and supplies distributor serving salon operators
Four Seasons is a wholesale distributor of tanning beds, lotions, and sunless products for salon operators. The tech stack reveals a traditional B2B wholesale operation—AS/400 for core inventory and finance, Shopify for ecommerce, paired with heavy Adobe Creative Suite and email-marketing tools (Klaviyo, Mailchimp) for demand generation. Hiring is accelerating across finance, marketing, and design, suggesting a push to professionalize ecommerce campaigns and improve financial controls around margin analysis and inventory turnover.
Four Seasons Tanning is a wholesale distributor headquartered in Paris, TN, supplying indoor tanning salon operators with equipment, lotions, and sunless tanning products. Founded in 1984, the company operates as a privately held distributor serving salon businesses across the United States. The business spans equipment sourcing and logistics alongside direct-to-customer marketing via Shopify and email campaigns. Active projects focus on ecommerce promotion, inventory optimization, and financial modeling—reflecting efforts to tighten margins and reduce carrying costs in a wholesale model.
AS/400 for core operations, Shopify for ecommerce, Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) for marketing, and Klaviyo/Mailchimp for email campaigns. Google Analytics 4 and Google Tag Manager handle conversion tracking.
Core projects include ecommerce-focused marketing campaigns, inventory optimization, margin and customer profitability analysis, and financial modeling. The company is also launching new product lines and running monthly promotions to salon operators.
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