Mobile attribution and analytics platform for performance marketers
Singular operates a data infrastructure play built around mobile attribution and marketing ROI analytics. The tech stack reveals a mature data pipeline architecture: Kafka + Spark + Druid handling billions of events daily, with Apache Iceberg migrations underway and a new streaming ETL product in active development. Hiring is concentrated in engineering and sales (10 of 13 roles), weighted heavily toward senior positions, signaling both technical scaling challenges (pipeline resiliency at billions of events/day) and sales function buildout from scratch.
Singular provides attribution and analytics software for performance marketers, combining mobile attribution tracking with cost aggregation, ROI modeling, and direct BI integration. The platform ingests and processes billions of marketing events daily across customer accounts, surfacing performance insights via automated reporting into Snowflake and other cloud data warehouses. Founded in 2014 and headquartered in Palo Alto, the company operates with a 51–200 person team distributed across Israel, the United States, and Argentina. The product serves mid-market and enterprise marketing organizations managing complex, multi-channel user acquisition campaigns.
Singular's infrastructure runs on AWS/GCP/Azure with Kafka for streaming ingestion, Apache Spark and Druid for analytics queries, and Snowflake as the primary cloud warehouse. The team is actively migrating to Apache Iceberg for storage layer optimization.
Core projects include designing streaming ETL infrastructure for real-time event ingestion at scale, migrating user-level data to Iceberg, scaling backend infrastructure for billions of daily events, and launching new customer-facing products alongside major platform enhancements.
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Singular's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
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