AI-powered data observability platform connecting data quality to business impact
Sifflet operates a data observability platform built on an AI agent architecture (Sentinel, Sage, Forge) that detects anomalies, diagnoses root causes, and suggests fixes. The stack reveals a modern, multi-cloud data infra: Snowflake, BigQuery, Redshift, dbt, Airflow, Databricks — standard for observability. The project list signals two growth vectors: expanding North American sales (sales enablement, building NA business, new customer implementations) and scaling the core product (lineage model merging, ingestion optimization, database performance monitoring). Hiring is accelerating across engineering and go-to-market, with cost and scalability challenges indicating they're hitting volume limits on the ingestion engine.
Sifflet is a data observability platform that combines technical anomaly detection with business-impact context. Founded in 2021 and based in New York, the company serves mid-market and enterprise data teams at organizations like Carrefour, BBC, and Penguin Random House. The product moves beyond alert-driven firefighting by enriching technical alerts with full-stack lineage and downstream business usage, allowing teams to prioritize incidents by business risk rather than technical severity. Sifflet is actively expanding in North America while addressing infrastructure scalability and cost challenges on its ingestion engine.
Sifflet integrates with Snowflake, BigQuery, Redshift, dbt, Apache Airflow, Databricks, and Fivetran. On the monitoring and observability side, it uses Prometheus, Grafana, and Sentry. The platform runs on Kubernetes (AWS EKS) and supports AWS, GCP, and Azure cloud environments.
Sifflet is scaling its AI agent architecture to support new data sources monitored in customer networks, building database performance monitoring tools, optimizing ingestion engine cost and scalability, and expanding its sales and implementations capacity for North American growth.
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Sifflet's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.