B2B wholesale marketplace connecting retailers with suppliers via technology infrastructure
Qogita operates a global B2B wholesale platform serving retailers and brands. The tech stack reveals a data-heavy operation: they're using Fivetran, Airbyte, dbt, and Looker to move supplier and order data, paired with LangChain and CrewAI for automation—likely targeting supplier acquisition and outreach at scale. Sales hiring (11 open roles) vastly outpaces engineering (1 role), indicating a marketplace in growth mode prioritizing merchant acquisition over platform hardening.
Notable leadership hires: Expansion Lead
Qogita is a London-based B2B wholesale platform founded in 2021 that connects small retailers through large enterprises with suppliers across multiple product categories and geographies. The company generates revenue by reducing buyer procurement friction and labor costs through a technology-enabled marketplace. Operations span supplier onboarding, buyer activation, order execution, and pricing management. Recent Series B funding at €80m reflects investor confidence in the wholesale-as-a-platform thesis. The organization operates across 51–200 employees, with active expansion into continental Europe (currently hiring in the Netherlands).
Qogita uses Fivetran and Airbyte for data pipeline, dbt for transformation, Looker for analytics, NetSuite for ERP, HubSpot for CRM, and Salesforce for sales ops. They're adopting Peppol (a cross-border e-invoicing standard) and experimenting with LangChain and CrewAI for automation.
Headquartered in London, England. Currently posting roles in the Netherlands as part of European expansion, with 51–200 employees total.
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Qogita's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.