Modash Tech Stack

Influencer discovery and campaign management for Shopify merchants

Software Development Tallinn, Tallinn 51–200 employees Founded 2018 Partnership

Modash operates an influencer marketing platform built on AWS infrastructure (Lambda, ECS, Kinesis, DynamoDB) with heavy data processing (Airflow, Glue, EMR, SageMaker). The product roadmap reveals a shift toward AI—LLM-powered search, embedding-based discovery, and automated content translation—while the hiring mix (senior-weighted, data team of 4, engineering of 3) indicates a company scaling data ingestion and ML capabilities alongside sales automation to reduce manual outreach friction.

Tech Stack 24 technologies

Core StackAWS Pulumi TypeScript Node.js Apache Airflow SageMaker DynamoDB AWS Glue AWS Lambda GitHub Confluence Miro Jira Vue MongoDB Shopify Kinesis AWS ECS Pinia Linear Notion AWS EMR Crowdin Vitally

What Modash Is Building

◆Challenges

Extracting audience demographics from raw social data
Replacing departing engineer
Enhancing search with ai embeddings
Scaling search for millions of profiles
Scaling search for 350m influencer profiles
Automating a data-driven saas sales process
Scaling creator partnerships
Improving creator discovery
Scaling creator search engine
Creating data products from scratch

▲Active Projects

Ai-assisted search with llms and embeddings
Audience demographics extraction from raw social data
Creator search engine indexing 350m+ influencer profiles
Api customer onboarding and adoption
Ai content translations
Mini tools for engagement rate calculation
Programmatic influencer discovery pages
Creator discovery and management platform
Build a smart sales model
Automate a data-driven saas sales process

Hiring Activity

Steady15 roles · 5 in 30d

Department

Data

Engineering

Marketing

Support

Sales

Seniority

Senior

Manager

Director

Mid

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About Modash

Modash is an end-to-end influencer marketing platform designed for Shopify brands. The product indexes 350M+ influencer profiles and surfaces creator discovery, audience demographics extraction, and campaign management within a single dashboard. Founded in 2018 and based in Tallinn, Estonia, the company employs 51–200 people and operates across seven countries (Estonia, Canada, Romania, Lithuania, Spain, United Kingdom, Portugal). Core engineering runs on TypeScript, Node.js, and Vue; data pipelines on Apache Airflow and AWS Glue; and creator search on a custom indexing engine leveraging SageMaker embeddings.

HeadquartersTallinn, Tallinn

Company Size51–200 employees

Founded2018

Hiring MarketsEstonia, Canada, Romania, Lithuania, Spain, United Kingdom, Portugal

Frequently Asked Questions

What tech stack does Modash use?

TypeScript, Node.js, Vue (frontend), Apache Airflow and AWS Glue (data pipelines), SageMaker (ML), DynamoDB and MongoDB (databases), AWS Lambda/ECS (compute), Shopify (platform integration).

What is Modash working on?

LLM-assisted search, audience demographics extraction, creator discovery and management, API customer onboarding, AI-powered content translation, and automating data-driven sales workflows for SaaS expansion.