LawnStarter Tech Stack

Marketplace platform for outdoor home services across 3,000+ US cities

Software Development Austin, TX 201–500 employees Founded 2013 Privately Held

LawnStarter operates a two-sided marketplace connecting consumers with service professionals for lawn care and landscaping. The stack is PHP/Laravel on AWS (Lambda, ECS, EKS) with React/React Native frontends — a conventional, stable foundation for marketplace operations. Active hiring across engineering, marketing, and sales with a senior-weighted team signals growth focus, while project velocity centers on supply acquisition, gamification, and performance engineering — tactical areas that directly map to the pain point of turning away revenue due to insufficient service-professional supply.

Tech Stack 34 technologies

Core StackPHP Laravel JavaScript React React Native Vue AWS AWS Lambda Redshift TypeScript Node.js Kubernetes Terraform MySQL PostgreSQL Redis Datadog Sentry Google Ads Meta Ads Google Analytics LinkedIn Ads AWS ECS AWS EKS Aurora GCP Azure Intel Core i5 Google Workspace Bing Ads+3 more

What LawnStarter Is Building

◆Challenges

Turning away revenue
Manual tracking of gamification
Insufficient service professional supply
Lack of operational rigor
Gamification not systematic
Performance and scalability
Scalable engagement engine
Limited supply growth
Pro supply shortage
Scaling systems for fast-growing marketplace

▲Active Projects

Support feedback loop
Paid pro acquisition capability
Training initiatives
Support partnership
Full supply acquisition funnel
Training strategy development
Gamification programs
Gamification program optimization
New customer feature
Driving high-performance culture

Hiring Activity

Accelerating35 roles · 25 in 30d

Department

Engineering

Marketing

Sales

Product

Support

Executive

Ops

Seniority

Senior

Mid

Junior

Manager

Principal

C-Level

Lead

Staff

Notable leadership hires: Chief Operating Officer

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About LawnStarter

LawnStarter is a marketplace platform for outdoor home services operating in more than 3,000 cities across the United States. The company connects homeowners with lawn care and landscaping professionals, managing both the consumer-facing and provider-facing experiences. The organization is 201–500 employees, headquartered in Austin, TX, and has raised over $35M in funding. The company reports industry-leading retention on both consumer and provider sides of the marketplace.

HeadquartersAustin, TX

Company Size201–500 employees

Founded2013

Hiring MarketsUnited States, Brazil, Philippines, South Africa

Frequently Asked Questions

What tech stack does LawnStarter use?

PHP, Laravel, React, React Native, and Node.js on the application layer; AWS (Lambda, ECS, EKS, Aurora, Redshift) for infrastructure; PostgreSQL, MySQL, and Redis for data; Datadog and Sentry for monitoring.

Where is LawnStarter headquartered?

Austin, TX. The company was founded in 2013 and is privately held with 201–500 employees.