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Innovid Tech Stack

Independent ad tech platform for CTV, digital, linear, and social channels

Advertising Services New York, NY 501–1,000 employees Founded 2007 Privately Held

Innovid operates a multi-channel ad tech platform processing billions of transactions daily, now merged with Flashtalking and embedded in Mediaocean's infrastructure. The tech stack (Spark, dbt, Snowflake, Databricks, Kubernetes, Airflow) reflects heavy lifting on real-time data and cloud migration—a priority that appears across active projects (cloud platform buildout, legacy data center offload, real-time impression valuation). Sales hiring outpaces engineering 7:6, indicating aggressive account expansion alongside technical scaling.

Tech Stack 60 technologies

Core StackApache Spark dbt AWS Snowflake Databricks Redshift BigQuery Apache Airflow Dagster Kubernetes Ansible CloudFormation Pulumi Jenkins Bitbucket Prometheus Grafana Elasticsearch SQL Azure GCP Argo Workflows SIEM SOAR EDR Chef TeamCity Git VictoriaMetrics Sensu+27 more
AdoptingSalesforce Einstein

What Innovid Is Building

Challenges

  • Meeting revenue targets
  • Migrating legacy data centers to cloud
  • Wrangling messy data
  • Modeling real-time value of ad impressions
  • Building in-house identity spine
  • Meeting tight deadlines
  • Acquiring high-value clients
  • Securing new accounts
  • Scaling commercial engine
  • Tracking ai adoption success

Active Projects

  • Pipeline development
  • Design and develop modules for a high-end product that processes billions of transactions a day
  • Account expansion
  • Migration to cloud environments
  • Reporting and dashboard development
  • Modeling real-time value of ad impressions
  • Building in-house identity spine
  • Developing cloud-based data platform
  • Decision tree development
  • Third-party tracking implementation

Hiring Activity

Steady25 roles · 7 in 30d

Department

Sales
7
Engineering
6
Data
3
Marketing
2
HR
1
Ops
1
Product
1
Security
1

Seniority

Senior
11
Mid
8
Director
3
Junior
1

Notable leadership hires: Sales Director

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About Innovid

Innovid is an independent ad tech platform helping marketers create, deliver, measure, and optimize ad experiences across CTV, digital, linear, and social channels. Founded in 2007 and headquartered in New York, the company now operates as part of Mediaocean following a 2025 merger with Flashtalking. The platform handles billions of ad impressions daily and serves agencies, publishers, and advertisers. The engineering-heavy roadmap includes cloud migration, real-time value modeling, identity infrastructure, and dynamic creative optimization.

HeadquartersNew York, NY
Company Size501–1,000 employees
Founded2007
Hiring MarketsArgentina, United States, United Kingdom, Israel

Frequently Asked Questions

What is Innovid's tech stack?

Apache Spark, SQL, dbt, Snowflake, Databricks, Redshift, BigQuery, AWS, Azure, GCP, Kubernetes, Airflow, Dagster, Jenkins, Prometheus, Grafana, and SIEM/SOAR security tools.

What is Innovid working on?

Cloud migration, real-time impression valuation modeling, in-house identity infrastructure, high-volume transaction processing (billions/day), and cloud-based data platform development.

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