Independent ad tech platform for CTV, digital, linear, and social channels
Innovid operates a multi-channel ad tech platform processing billions of transactions daily, now merged with Flashtalking and embedded in Mediaocean's infrastructure. The tech stack (Spark, dbt, Snowflake, Databricks, Kubernetes, Airflow) reflects heavy lifting on real-time data and cloud migration—a priority that appears across active projects (cloud platform buildout, legacy data center offload, real-time impression valuation). Sales hiring outpaces engineering 7:6, indicating aggressive account expansion alongside technical scaling.
Notable leadership hires: Sales Director
Innovid is an independent ad tech platform helping marketers create, deliver, measure, and optimize ad experiences across CTV, digital, linear, and social channels. Founded in 2007 and headquartered in New York, the company now operates as part of Mediaocean following a 2025 merger with Flashtalking. The platform handles billions of ad impressions daily and serves agencies, publishers, and advertisers. The engineering-heavy roadmap includes cloud migration, real-time value modeling, identity infrastructure, and dynamic creative optimization.
Apache Spark, SQL, dbt, Snowflake, Databricks, Redshift, BigQuery, AWS, Azure, GCP, Kubernetes, Airflow, Dagster, Jenkins, Prometheus, Grafana, and SIEM/SOAR security tools.
Cloud migration, real-time impression valuation modeling, in-house identity infrastructure, high-volume transaction processing (billions/day), and cloud-based data platform development.
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