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Company profile

4C Insights (part of Innovid by Mediaocean) Tech Stack

Social ad measurement and creative workflow tech within Innovid by Mediaocean

Advertising Services New York, NY 51–200 employees Founded 2012 Privately Held

4C Insights, now operating inside Innovid by Mediaocean, builds ad technology for social advertising planning, measurement and creative delivery. Its stack pairs a Java/Scala/Python and React/GraphQL core with a deep generative AI layer (RAG, GraphRAG, LangGraph, LoRA fine-tuning, RAGAS and DeepEval evaluation), pointing to agentic workflows in social ad operations. Senior and director-heavy hiring, with a revenue enablement lead, signals a push to sharpen sales execution.

Tech Stack 37 technologies

Core StackSalesforce RAG OpenAI Anthropic JavaScript Java Scala Python TypeScript AWS Node.js Express React GraphQL Mediaocean Flashtalking GraphRAG LoRA QLoRA RAGAS DeepEval LangGraph Gemini Snapchat Pinterest HTML5 Charles Fiddler Chrome DevTools Azure+3 more

What 4C Insights (part of Innovid by Mediaocean) Is BuildingChallenges and projects from their job posts

◆Challenges

Improving revenue efficiency and commercial performance
Skill gaps across the sales team
Improving advertiser efficiency and performance
Client renewals and securing new accounts
Billing risks from campaign scope shifts
Managing complex multi-quarter initiatives

▲Active Projects

Enterprise-scale RAG/GraphRAG system
Autonomous agentic workflows and generative AI applications
AI integration into social ad workflows
Product strategy for social ads product area
Creative production and trafficking capabilities
Structured onboarding and role-specific competency frameworks

Hiring Activity

Accelerating15 roles · 15 in 30d

Department

Engineering

Product

Sales

Support

Data

Operations

Seniority

Senior

Director

Mid

Notable leadership hires: Revenue Enablement Director, Sales Director, Client Success Director

Companies like 4C Insights (part of Innovid by Mediaocean)

100+ Advertising Services companies running Salesforce and Gemini

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About 4C Insights (part of Innovid by Mediaocean)

4C Insights is a New York-based advertising technology company founded in 2012 and now part of Innovid by Mediaocean. It focuses on social media intelligence, analytics and measurement, planning and targeting, and ad tech for advertisers running social campaigns. The company has 51–200 employees and hires in the United States. Its platform connects with channels such as Snapchat and Pinterest and sits alongside Mediaocean and Flashtalking in the ad workflow.

HeadquartersNew York, NY

Company Size51–200 employees

Founded2012

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does 4C Insights use?

4C uses Java, Scala, Python, TypeScript, Node.js, React and GraphQL on AWS and Azure, plus an AI layer built on OpenAI, Anthropic, Gemini, LangGraph, RAG and GraphRAG, with Salesforce for CRM.

Is 4C Insights part of Innovid?

Yes. 4C Insights is now part of Innovid by Mediaocean, and its stack includes Mediaocean and Flashtalking tools used in ad workflows.

What is 4C Insights working on?

Current work includes an enterprise-scale RAG/GraphRAG system, autonomous agentic workflows, generative AI applications, AI integration into social ad workflows and product strategy for its social ads product area.

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How this profile is built

4C Insights (part of Innovid by Mediaocean)'s technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.