Company profile

Good Apple Tech Stack

Media buying and measurement agency linking ad spend to outcomes

Advertising Services New York 51–200 employees Founded 2008 Privately Held

Good Apple is a New York media and measurement agency running paid search, programmatic, social and retail media across The Trade Desk, DV360, Google Ads 360, Amazon Ads and Meta. Its stack goes beyond a typical buying shop: Snowflake, Redshift, Fivetran, Rivery, DataRobot and Dataiku point to an in-house data and modeling layer for measurement. Hiring skews heavily toward junior marketing roles, while job posts flag invoice and billing accuracy as recurring friction.

Tech Stack 28 technologies

Core StackThe Trade Desk Google Ads Google Analytics Python Looker Tableau Snowflake Redshift Fivetran AWS QuickBooks Google Marketing Platform JazzHR Microsoft Advertising Google Ads 360 Pinterest Google Campaign Manager 360 Rivery DataRobot Dataiku Google Ad Manager Comscore Bing Ads Apple Search Ads Amazon Ads Meta Ads Manager Nextdoor Google Display & Video 360

What Good Apple Is BuildingChallenges and projects from their job posts

◆Challenges

Invoice discrepancies and billing accuracy
Improving campaign delivery and budget optimization
Standardizing internal workflows
Vendor negotiation
Closing team knowledge gaps

▲Active Projects

Preparing media strategy for a post-cookie future
Custom and omni-channel audience segmentation
Client reporting dashboards and SQL database setups
Tracking solutions for media measurement
AI/ML integration
Client-specific search roadmaps and testing strategy

Hiring Activity

Decelerating15 roles · 1 in 30d

Department

Marketing

Data

Finance

Seniority

Junior

Mid

Director

Manager

Senior

Notable leadership hires: Media Director, Account Director

Companies like Good Apple

200+ Advertising Services companies running The Trade Desk and Google Ads

See the full list

About Good Apple

Good Apple is a privately held media and measurement agency headquartered in New York, founded in 2008, with 51–200 employees. It plans and buys media for clients across search, paid social, display, programmatic, out-of-home and other offline channels, with a focus on tying offline activity to online results. The agency pairs media execution with analytics and client reporting built on its own data infrastructure. It hires in the United States and Canada, with leadership roles spanning media and account direction.

HeadquartersNew York

Company Size51–200 employees

Founded2008

Hiring MarketsCanada, United States

Frequently Asked Questions

What tech stack does Good Apple use?

Good Apple uses The Trade Desk, Google Display & Video 360, Google Ads 360, Campaign Manager 360, Meta Ads Manager and Amazon Ads, plus Snowflake, Redshift, Fivetran, Looker, Tableau, Python and DataRobot on AWS.

Is Good Apple hiring?

Yes, mostly in marketing and media, with a strong tilt toward junior roles plus director-level Media and Account Director openings. Hiring velocity is currently decelerating, with roles in the United States and Canada.

What is Good Apple working on?

Job posts point to preparing for a post-cookie future, custom and omni-channel audience building, client reporting dashboards and SQL databases, media measurement tracking, and AI/ML integration.

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How this profile is built

Good Apple's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.