EyeCarePro Tech Stack

Eyecare practice marketing agency specializing in patient acquisition

Marketing Services Passaic, New Jersey 51–200 employees Founded 2000 Privately Held

EyeCarePro is a marketing agency focused on patient acquisition for optometry and eyecare practices, built on WordPress, HubSpot, and a marketing-operations stack (CallRail, SEMrush, Ahrefs, Mailchimp). The hiring mix—skewed toward marketing and sales roles—reflects a service-delivery model, while active projects around user research frameworks, design transformation, and AI workflow adoption suggest internal operations are maturing beyond pure campaign execution. Pain-point clustering around patient attraction and workflow efficiency indicates the agency is balancing client growth demands with internal scaling challenges.

Tech Stack 23 technologies

Core StackGoogle Analytics Asana Mailchimp HubSpot Canva WordPress PHP MySQL JavaScript LinkedIn Ads QuickBooks Rippling CallRail SEMrush Ahrefs HTML CSS Beaver Builder Elementor LinkedIn YouTube YouTube Ads Go High Level

What EyeCarePro Is Building

◆Challenges

Complex revenue payroll operations
Attracting more patients
Patient acquisition
Efficiency improvement
Transforming website design processes
Scaling user research frameworks
Ehr access issues
Appointment scheduling workflow issues
Data sync reliability issues
Client growth

▲Active Projects

Scalable user research frameworks
Post-launch testing strategy
User-centered design thinking
Ai tools adoption and workflow improvement
Multi-entity financial operations support
Onboarding eye care professionals
Setting up vendor-sponsored reactivation campaigns

Hiring Activity

Steady15 roles · 4 in 30d

Department

Marketing

Sales

Engineering

Finance

Design

Seniority

Mid

Senior

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About EyeCarePro

EyeCarePro operates as a full-service marketing agency for independent and institutional eyecare practices. Founded in 2000 and based in Passaic, New Jersey, the company serves over 1,800 customers across optometry, vision therapy, scleral lens, low vision, dry eye, and diabetic eye care segments. Core services span SEO, paid search, web design, and lead-generation campaigns. The organization is mid-sized (51–200 employees) with established sales and delivery operations. Operations span the United States and South Africa, with active hiring in both regions.

HeadquartersPassaic, New Jersey

Company Size51–200 employees

Founded2000

Hiring MarketsSouth Africa, United States

Frequently Asked Questions

What is EyeCarePro's tech stack?

EyeCarePro uses WordPress for web infrastructure, HubSpot for CRM and marketing automation, CallRail for call tracking, SEMrush and Ahrefs for SEO research, Mailchimp for email, Asana for project management, and Google Analytics for performance tracking.

What does EyeCarePro specialize in?

EyeCarePro specializes in marketing services for eyecare practices, focusing on patient acquisition strategies. Specialties include optometry marketing, SEO, medical marketing for vision therapy, scleral lens, low vision, dry eye, and diabetic eye care segments.