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Company profile

Grupo Dana Cosméticos Tech Stack

Brazilian maker of deodorants, fragrances and personal care brands

Personal Care Product Manufacturing São Paulo 201–500 employees Founded 1956 Privately Held

Grupo Dana Cosméticos manufactures deodorants, fragrances and personal care products from São Paulo, running core operations on SAP ERP with Power BI for reporting. A parallel digital commerce stack (VTEX, Shopee, Google Ads, Tag Manager) plus retail media and affiliate projects shows a push beyond physical retail. Accelerating hiring tilts toward finance and manufacturing, matching pain points around tax compliance and financial closings.

Tech Stack 18 technologies

Core StackSAP Power BI Canva AWS Power Query Google Ads Adobe Illustrator Adobe Photoshop Adobe InDesign Monday.com SAP ERP Photoshop Shopee VTEX Looker Studio Google Tag Manager FMEA TMS

What Grupo Dana Cosméticos Is BuildingChallenges and projects from their job posts

◆Challenges

  • Meeting tax compliance obligations
  • Accurate, integrated financial closings
  • Reducing raw material losses in production
  • Improving procurement process efficiency
  • Brand performance at point of sale
  • Mitigating financial risks

▲Active Projects

  • Rebranding the Herbíssimo brand
  • Ecommerce fulfillment strategy
  • Retail media strategy
  • Affiliate program strategy
  • Category development
  • Planogram design for retail

Hiring Activity

Accelerating10 roles · 5 in 30d

Department

Finance
3
Manufacturing
3
Ecommerce
1
Engineering
1
Marketing
1
Procurement
1
Sales
1

Seniority

Mid
5
Senior
3
Junior
2
Lead
1
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About Grupo Dana Cosméticos

Grupo Dana Cosméticos is a privately held personal care manufacturer headquartered in São Paulo, operating in Brazil since 1956. Its portfolio spans deodorants, including cream formats, perfumes, hair care, depilation, skin care and dermocosmetics, with brands such as Tabu, Herbíssimo and Tênis Sec. Products are distributed widely through Brazilian retail points of sale and online channels. The company employs between 201 and 500 people across finance, manufacturing, marketing, sales, procurement and ecommerce functions.

HeadquartersSão Paulo
Company Size201–500 employees
Founded1956

Frequently Asked Questions

What tech stack does Grupo Dana Cosméticos use?

Dana runs SAP ERP for core operations, Power BI, Power Query and Looker Studio for analytics, VTEX and Shopee for ecommerce, AWS, Google Ads and Tag Manager, Adobe Creative tools, Canva, a TMS and Monday.com.

Is Grupo Dana Cosméticos hiring?

Yes, hiring is accelerating, concentrated in finance and manufacturing, with additional roles across ecommerce, engineering, marketing, procurement and sales, mostly at mid and senior levels.

What is Grupo Dana Cosméticos working on?

Current initiatives include rebranding the Herbíssimo brand, planogram design for retail shelves, category development, and building fulfillment, retail media and affiliate program strategies.

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How this profile is built

Grupo Dana Cosméticos's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.