Arabic ERP platform for accounting, invoicing, and business operations
Daftra operates a cloud-based ERP system designed for Arabic-speaking markets, with a tech stack spanning Odoo, SAP, Oracle, and modern web frameworks (React, Next.js, Laravel). The company's active project list—ta process improvement, upselling initiatives, referral programs, and client retention—combined with pain points around sales pipeline and churn, reveals a maturing platform shifting focus from product delivery toward customer lifecycle management. Hiring velocity is accelerating across engineering and sales in parallel, signaling investment in both feature velocity and market expansion.
Daftra builds an integrated cloud ERP platform for small and mid-market businesses across the Arab region. The system handles invoicing, accounting, inventory management, payroll, and human resources in a single environment, with support for local tax rules and multi-currency compliance. The platform operates on 99.9% uptime across geographically distributed servers and is fully localized for Arabic. Founded in 2017 and based in Riyadh, Daftra serves over 50 different business verticals and positions itself as customizable infrastructure for businesses undergoing digital transformation in fast-growing Arab economies.
Daftra runs on Odoo, SAP, Oracle, and modern web technologies: React, Next.js, Laravel, Python, JavaScript, Java, PHP, MySQL, PostgreSQL, Docker, and GitHub/Bitbucket for version control.
Daftra is headquartered in Riyadh, Saudi Arabia. The company was founded in 2017 and employs 201–500 people.
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