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UN/COMMON Tech Stack

Shopify Plus agency focused on conversion optimization and ecommerce growth

Advertising Services Philadelphia, Pennsylvania 51–200 employees Founded 2015 Privately Held

UN/COMMON is a Shopify Plus partner agency built around conversion rate optimization and ecommerce implementation. The stack reveals a modern, headless-ready architecture (React, TypeScript, GraphQL, Shopify Hydrogen) paired with marketing automation (Klaviyo, Yotpo, Privy) and design tooling (Figma, Adobe Creative Cloud). Notably, they're phasing out Adobe Experience Manager while scaling globally across 12 countries — a hiring velocity that skews heavily toward marketing (20 roles) and design (9), suggesting aggressive expansion of client services capacity alongside technical delivery.

Tech Stack 28 technologies

Core StackShopify Java Figma Klaviyo React TypeScript GraphQL JavaScript Tailwind CSS Slack ClickUp Adobe Creative Cloud Adobe Experience Manager HTL Sling Models OSGi Liquid Photoshop Yotpo Privy HTML Shopify Hydrogen Git Sanity HTML5 CSS JSON
ReplacingAdobe Experience Manager

What UN/COMMON Is Building

Challenges

  • Improving conversion rates
  • Expanding user community
  • Conversion optimization for ecommerce
  • Improving email retention
  • Expansion into middle east and apac regions
  • Customer base growth
  • Enterprise digital ecosystem maintenance
  • Retaining expanding user base
  • Expanding into new regions
  • Mid-market brands replatforming on shopify plus

Active Projects

  • Ecommerce optimization
  • Expansion into middle east and apac digital experiences
  • Design system development
  • Internal sales and marketing collateral
  • A/b test development
  • A/b testing in shopify environments
  • Lifecycle marketing strategy development
  • Strategic roadmap creation
  • Email campaigns and flows
  • Shopify plus build, re-platform, and cro opportunities

Hiring Activity

Accelerating40 roles · 30 in 30d

Department

Marketing
20
Design
9
Engineering
8
Sales
3

Seniority

Mid
27
Senior
11
Lead
1
Manager
1
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About UN/COMMON

UN/COMMON is a full-service ecommerce and marketing agency specializing in Shopify Plus implementations for mid-market and enterprise brands. Founded in 2015 and based in Philadelphia, the company operates across strategy, design, engineering, and performance marketing. Their service surface spans conversion rate optimization, user experience design, email lifecycle marketing, and continuous A/B testing within Shopify environments. Current focus areas include replatforming opportunities for mid-market brands, regional expansion into the Middle East and APAC, and design system development to support scaled client delivery.

HeadquartersPhiladelphia, Pennsylvania
Company Size51–200 employees
Founded2015
Hiring MarketsUnited States, Singapore, United Arab Emirates, Spain, Portugal, Brazil, Mexico, Peru

Frequently Asked Questions

What tech stack does UN/COMMON use?

Shopify, Shopify Hydrogen, React, TypeScript, GraphQL, Liquid, Figma, Adobe Creative Cloud (CC), Klaviyo, Yotpo, Privy, Sanity, Tailwind CSS, ClickUp, and Slack. They're phasing out Adobe Experience Manager.

What is UN/COMMON working on?

Ecommerce optimization, Shopify Plus replatforming, design system development, A/B testing frameworks, lifecycle email marketing strategy, and regional expansion into the Middle East and APAC for client digital experiences.

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