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The Atlantic Tech Stack

Long-form journalism platform with video, podcasts, and subscription products

Book and Periodical Publishing Washington, District of Columbia 201–500 employees Founded 1857 Privately Held

The Atlantic operates a modern publishing stack combining GCP, Fivetran, dbt Cloud, and Looker for analytics, paired with Adobe Creative Suite, Django, React, and GraphQL for content production and delivery. Hiring velocity is accelerating with 19 roles posted in the last 30 days—weighted heavily toward senior media, design, and marketing roles—suggesting aggressive expansion in video production (new podcast series, social video, YouTube optimization) and subscription growth (group tiers, academic market penetration) rather than engineering-driven infrastructure work.

Tech Stack 37 technologies

Core StackFivetran dbt Cloud Looker Adobe Creative Cloud Salesforce Python AWS Docker Terraform React React Native Django GraphQL Adobe Premiere Pro JavaScript TypeScript Swift Kotlin Java Figma After Effects GCP Lytics JavaScript/TypeScript Final Cut Pro Objective-C Sailthru Meta Conversions API Google Tag Manager CapCut+6 more

What The Atlantic Is Building

Challenges

  • Balancing creative ambition with budget constraints
  • Managing complex productions
  • Grow subscription volume
  • Expand group subscription sales
  • Newsletter growth and engagement
  • Audience acquisition
  • Targeting precision
  • Improving workflows
  • Evolving event offerings

Active Projects

  • New video podcast hosted by david brooks
  • Branded video campaigns
  • Social video production
  • Podcast series
  • Group subscriptions product expansion
  • Academic market penetration strategy
  • Illustration for daily coverage and digital features
  • Newsletter growth and engagement experimentation
  • Video content optimization for youtube
  • Audience acquisition and event marketing strategy

Hiring Activity

Accelerating20 roles · 20 in 30d

Department

Marketing
4
Media
4
Design
3
Engineering
2
Events
2
Newsroom
2
Sales
2
Content
1

Seniority

Senior
15
Mid
2
Director
1
Junior
1
Staff
1

Notable leadership hires: Art Director, Events Director

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About The Atlantic

The Atlantic is a privately held news and commentary publication founded in 1857, headquartered in Washington, D.C., with 201–500 employees. The organization produces long-form journalism, video content, podcasts, and newsletter-driven products distributed via web and mobile. Revenue models include advertising, subscription, events, and group licensing to academic and enterprise customers. Core challenges center on balancing editorial ambition with production budgets, growing subscription volume, and optimizing audience acquisition through newsletters and social platforms.

HeadquartersWashington, District of Columbia
Company Size201–500 employees
Founded1857
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does The Atlantic use?

GCP and AWS for infrastructure; Fivetran + dbt Cloud + Looker for analytics; Django + React + GraphQL for web/mobile; Adobe Creative Cloud and Premiere Pro for media production; Salesforce for CRM; Figma for design.

What is The Atlantic working on?

Key initiatives include a new video podcast hosted by David Brooks, branded video campaigns, social video production for YouTube, group subscriptions expansion, academic market penetration, podcast series, and newsletter growth experimentation.

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How this profile is built

The Atlantic's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.