Company profile

Right Side Up Tech Stack

Marketing talent platform placing senior growth and performance marketers

Marketing Services Austin, TX 51–200 employees Founded 2016 Privately Held

Right Side Up places senior marketers with client teams as consultants, agency pods, and full-time hires. Hiring is almost entirely senior marketing talent, and job posts lean heavily on generative engine optimization and LLM visibility, which signals a pivot from keyword SEO toward AI search discovery. The stack spans ad platforms (The Trade Desk, DV360, Google Ads) and analytics (GA4, Amplitude, Snowflake), which fits a multi-channel performance practice.

Tech Stack 53 technologies

Core StackThe Trade Desk Google Ads Shopify AWS AppsFlyer Mixpanel Amplitude Looker Tableau BigQuery Snowflake HubSpot Marketo Salesforce Supabase Vercel Figma Yotpo Perplexity Discord Hootsuite Substack Microsoft Advertising Gemini Schema.org DV360 Google Analytics 4 Segment PartnerStack Bing+22 more

ReplacingGlide

What Right Side Up Is BuildingChallenges and projects from their job posts

◆Challenges

Shifting from keyword SEO to AI search visibility
Managing large paid search budgets
Poor unit economics and inefficient redemption structures
Creative compliance review
Optimizing performance metrics

▲Active Projects

GEO strategy and LLM visibility tracking
Building paid search programs from the ground up
Scaling new channels from zero to one
Loyalty program audit and design
Social strategy and cross-platform content syndication
Optimizing existing funnels

Hiring Activity

Decelerating20 roles · 3 in 30d

Department

Marketing

Design

Ops

Seniority

Senior

Mid

Manager

Companies like Right Side Up

100+ Marketing Services companies running Google Ads and Microsoft Advertising

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About Right Side Up

Right Side Up is a privately held marketing talent firm headquartered in Austin, TX, founded in 2016, with 51–200 employees. It supplies experienced marketers to growth-focused companies through individual consulting engagements, custom-built agency teams, and recruiting for permanent roles. Its expertise covers performance marketing, paid social and search, affiliate, SEO, CRO, lifecycle, and product marketing. The firm pairs its marketer network with proprietary technology and currently hires in the United States.

HeadquartersAustin, TX

Company Size51–200 employees

Founded2016

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Right Side Up use?

Right Side Up works across The Trade Desk, DV360, Google Ads, Microsoft Advertising, GA4, Amplitude, Mixpanel, Segment, Snowflake, BigQuery, Looker, HubSpot, Marketo and Salesforce, plus Supabase and Vercel.

Is Right Side Up hiring marketers?

Yes. Open roles are concentrated in marketing and skew heavily toward senior-level talent, with a few design and ops positions. Hiring is in the United States, and overall pace is slowing.

Where is Right Side Up headquartered?

Right Side Up is headquartered in Austin, Texas. It was founded in 2016 and has 51–200 employees.

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How this profile is built

Right Side Up's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.