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Adsmurai Tech Stack

AI-powered paid media management platform for brands and agencies

Software Development Barcelona, España 201–500 employees Founded 2014 Privately Held

Adsmurai processes over ten billion products monthly through a paid-media optimization platform serving retail, fashion, luxury, education, and mobility brands. The stack reveals a heavy reliance on platform APIs (Meta, Google, TikTok, Pinterest) and data aggregation tools (Segment, Tealium, Google Analytics 4), with no modern ML infrastructure visible — suggesting the AI transformation happens server-side rather than through engineering tooling. Hiring is weighted heavily toward marketing (22 roles) with minimal engineering (2 roles), indicating a services-and-partnership-led go-to-market rather than product-first growth.

Tech Stack 47 technologies

Core StackGoogle Ads Firebase AppsFlyer Node.js TypeScript Meta Ads Adobe Premiere Pro After Effects Adobe Illustrator Meta Google TikTok Pinterest Instagram Google Analytics 4 Google Merchant Center Search Ads 360 Excel Looker Studio Bing Ads Amazon Ads Google Tag Manager Tealium Segment Facebook Ads Manager TikTok Ads Pinterest Ads GCP DaVinci Resolve Photoshop+17 more

What Adsmurai Is Building

Challenges

  • Data collection validation for mmm
  • Integration challenges
  • Optimizing paid media campaigns
  • Inorganic growth strategy
  • Automating campaign reporting
  • Synergy capture
  • Account auditing
  • Improving campaign performance
  • Multichannel strategy development
  • Understanding client needs

Active Projects

  • Pipeline sourcing
  • Automated reporting solutions
  • Conversion strategy planning with partners
  • Data analysis and reporting
  • Api integrations with clients
  • Online marketing strategy planning
  • Feature development for adsmurai marketing platform
  • Client account expansion strategies
  • Integrating data from multiple sources
  • Media planning and cost estimation

Hiring Activity

Accelerating35 roles · 20 in 30d

Department

Marketing
22
Design
4
Sales
4
Engineering
2
Finance
2

Seniority

Mid
24
Junior
3
Senior
3
Manager
2
Director
1
Intern
1

Notable leadership hires: Art Director

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About Adsmurai

Adsmurai is a campaign management and optimization platform headquartered in Barcelona and founded in 2014. The company centralizes paid-media buying, audience insights, and product feed optimization across Meta, Google, TikTok, and Pinterest, processing product catalogs and ad-spend attribution at scale. They operate as official partners to the major ad platforms and serve mid-market and enterprise brands through a mixed model of platform automation and agency services. With 400+ employees across Spain, Colombia, and other countries, the company operates at the intersection of marketing technology and managed services.

HeadquartersBarcelona, España
Company Size201–500 employees
Founded2014
Hiring MarketsSpain, Colombia

Frequently Asked Questions

What platforms does Adsmurai integrate with?

Adsmurai integrates with Meta, Google, TikTok, Pinterest, Instagram, Snapchat, Amazon Ads, and Bing Ads, plus data sources like Google Analytics 4, Google Merchant Center, Segment, Tealium, and AppsFlyer for unified campaign management.

What does Adsmurai's tech stack reveal about the company?

The stack is dominated by platform connectors and data-aggregation tools (Segment, Tealium, Google Analytics 4, Looker Studio) with no machine-learning or data-warehouse infrastructure listed — indicating AI logic is embedded in backend services rather than built on modern cloud data platforms.

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