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Poka builds an AI-driven platform that connects factory workers to real-time training, troubleshooting, and expert support. Now owned by IFS (acquired 2023), the company is scaling aggressively across Europe while modernizing its content and analytics engine—adopting React Native and large-language models (ChatGPT, Claude, Gemini) to accelerate feature velocity. Hiring is accelerating across sales, engineering, and marketing, with a seniority mix weighted toward senior and mid-level roles, signaling a push toward enterprise expansion and product maturity rather than early-stage scrappiness.
Tech Stack 37 technologies
Core StackAngular TypeScript GitHub Salesforce SAP Greenhouse 6sense Canva Figma HubSpot Google Analytics Adobe Creative Cloud Python PostgreSQL SASS Nx CI/CD IFS Cloud IBM Maximo OSIsoft PI LinkedIn IFS Demandbase ChatGPT Claude Gemini Perplexity BrightEdge Google Search Console Excel+6 more
AdoptingReact Native
What Poka Inc. Is Building
◆Challenges
- Expanding presence across europe
- Recruitment slowdown
- Team health
- Delivery predictability
- Improving accounting processes
- Deploying across multiple global sites
- Ensuring security compliance
- Expanding enterprise customer base
- Recruitment process inefficiencies
- Multilingual content management
▲Active Projects
- Partnership development with schools
- Continuous improvement projects with hr
- Modern content engine
- Multi-channel campaigns across email, paid social, search, webinars, events, and nurture workflows
- Video content strategy
- Targeted icp campaigns across uk&i, dach, france
- Persona-based solution demonstrations
- Evolve and maintain poka’s dual brand identities
- Ai analytics enablement
- Recruitment event organization
Hiring Activity
35 roles · 15 in 30d
Department
Seniority
Company intelligence
