PGA TOUR Superstore Tech Stack
Golf and tennis retail chain scaling store operations and instruction services
PGA TOUR Superstore operates a multi-location retail and instruction business across golf and tennis, with a tech stack shaped around commerce, supply-chain visibility, and data analytics (Salesforce Commerce Cloud, Coupa, SAP, Snowflake, dbt, Power BI). The hiring profile reveals a sales-led org — 493 of 537 active roles are sales-focused, predominantly junior and mid-level — built for rapid store expansion and lesson-booking velocity. Current friction centers on maintaining high booking percentages, e-commerce fulfillment targets (95%), and inventory accuracy across locations, suggesting the chain is optimizing both digital and in-store operations simultaneously.
Tech Stack 32 technologies
What PGA TOUR Superstore Is Building
◆Challenges
- Maintaining fully booked schedule
- Compliance with loss prevention policies
- Increasing booking percentage
- Achieving key performance indicators
- Ensuring product availability
- Maintaining a 95% e-commerce fulfillment rate
- Maintaining store inventory accuracy
- Maintaining high booking percentage
- Retaining associates
- Increasing sales profitability
▲Active Projects
- Maintaining visual and operational excellence
- Organize clinics and performance events
- Custom lesson plan development
- Clinic organization
- Deliver data-driven instruction
- Developing personalized lesson plans
- Setting new floorplans/planograms
- Implementing the logistics game plan
- New store openings
- Student progress tracking
Hiring Activity
Department
Seniority
Notable leadership hires: Back End Department Head, Media Director