ASICS EMEA runs the regional sportswear and performance footwear business from Hoofddorp, on an SAP S/4HANA and Salesforce Commerce Cloud backbone with Power BI, Qlik Sense and SAP Analytics Cloud for reporting. Hiring is accelerating and sales-led, with work centered on assortment strategy, seasonal range planning and a POS replacement rollout. Siemens S7, TIA Portal and SCADA in the stack point to automated warehouse or logistics operations alongside retail.
Notable leadership hires: Materials Lead
ASICS EMEA is the European, Middle East and Africa organization of ASICS, a sportswear brand founded in 1949 that focuses on running and performance footwear and apparel. Headquartered in Hoofddorp, North Holland, the privately held entity employs 1,001–5,000 people. It sells through wholesale retail partners, its own stores and ecommerce on Salesforce Commerce Cloud. Current hiring spans Spain, the Netherlands, the United Kingdom, Germany, France and South Africa, across sales, operations, marketing, finance and product functions.
ASICS EMEA runs SAP S/4HANA, Salesforce and Salesforce Commerce Cloud, Power BI, Qlik Sense, SAP Analytics Cloud, Google Analytics, Contentsquare, Jira, Concur and Siemens S7 automation tooling.
ASICS EMEA is headquartered in Hoofddorp, North Holland, in the Netherlands, and employs 1,001–5,000 people.
ASICS EMEA hires in Spain, the Netherlands, the United Kingdom, Germany, France and South Africa, with sales the largest hiring focus and operations and marketing following.
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ASICS EMEA's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.
