Performics UK Tech Stack

Performance marketing agency within Publicis Media for search, social, and programmatic

Advertising Services London 201–500 employees Public Company

Performics is Publicis Media's performance marketing operating unit, running SEM, SEO, paid social, and programmatic campaigns across owned, paid, and affiliate channels. The tech stack reflects a media-execution business: Google (Ads, Analytics, SA360), Meta, Snapchat, Pinterest, plus analyst tools (Semrush, Ahrefs, Screaming Frog). The hiring mix—14 marketing roles against 2 data roles, weighted toward mid-level and manager seniority—signals a campaign-delivery and account-management structure. Active projects span testing roadmaps across TikTok, Reddit, Snapchat, LinkedIn, and Pinterest, alongside first-party data unlocking and proprietary tech customization, indicating pressure to scale testing velocity and data infrastructure in a declining market.

Tech Stack 24 technologies

Core StackGoogle Ads Google Analytics APEX JavaScript Python Trello Asana Monday.com Snapchat Pinterest X Adobe Google Shopping Looker Studio Google Analytics 4 Google Search Console Semrush Ahrefs Screaming Frog Similarweb Bing Ads SA360 Meta Ads Manager Pinterest Ads

What Performics UK Is Building

◆Challenges

Unlocking first-party data value
Identifying external data sources
Ensuring gdpr compliance
Evolving data infrastructure
Customising proprietary technology
Scaling prototypes
Improving product data quality
Driving growth across markets
Optimising return on ad spend
Grow 10% in declining market

▲Active Projects

Ai and llm audits
Meta global paid social campaigns
Testing roadmap development across tiktok, reddit, snapchat, linkedin, pinterest
Puig beauty and fashion campaigns
Data strategy for sky
Campaign targeting and personalisation
Integration of publicis id solutions
Nextlab product scaling
Sky vertical solutions
Pilot new search formats

Hiring Activity

Accelerating15 roles · 10 in 30d

Department

Marketing

Data

Seniority

Mid

Manager

Senior

Director

Notable leadership hires: Paid Social Director

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About Performics UK

Performics operates as Publicis Media's performance orchestration platform, serving clients across beauty, fashion, and telecom verticals with digital marketing campaigns. The business coordinates execution across owned search, paid social, affiliate channels, and programmatic display, supported by analytics and bid-management tooling. Based in London with 201–500 employees, Performics underpins Publicis Media's wider agency network, giving clients access to its in-house search, SEO, and paid media expertise. Current operational priorities include GDPR compliance, first-party data strategy integration, and prototype-to-scale transitions—particularly for NextLab product and vertical-specific solutions for Sky.

HeadquartersLondon

Company Size201–500 employees

Hiring MarketsUnited Kingdom

Frequently Asked Questions

What marketing tools does Performics use?

Google Ads, Google Analytics 4, SA360, Meta Ads Manager, Snapchat, Pinterest Ads, Semrush, Ahrefs, and Looker Studio for analytics and campaign management across search, social, and programmatic channels.

What is Performics working on?

Testing expansion across TikTok, Reddit, Snapchat, LinkedIn, Pinterest; first-party data strategy and unlocking; Meta global paid social campaigns; NextLab product scaling; and proprietary technology customization for Sky vertical solutions.

How this profile is built

Performics UK's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.