Moroch Tech Stack

Multi-unit franchise marketing agency with media planning and creative services

Advertising Services Dallas, Texas 201–500 employees Founded 1981 Privately Held

Moroch is a Dallas-based independent advertising agency founded in 1981 that specializes in multi-unit and franchise marketing. The tech stack reveals a media-operations business: Google Ads, Meta, TikTok, The Trade Desk, Kenshoo, and MediaOcean dominate, paired with analytics (Google Analytics, Domo) and asset management (creative trafficking and versioning). Active projects center on cross-channel media strategy and AI-driven optimization, but the pain-point list—media billing, invoice delays, budget tracking, spend optimization—suggests operational friction in campaign execution and client billing rather than creative or strategic capability gaps.

Tech Stack 27 technologies

Core StackPrisma DocuSign Adobe Sign Google Ads Google Analytics The Trade Desk Microsoft Office Bing Ads Search Ads 360 Kenshoo Google Shopping Excel Google Campaign Manager 360 Google Tag Manager MediaOcean Meta TikTok Snapchat YouTube Google Search Domo Quantcast Word PowerPoint Outlook Adobe Acrobat SharePoint

What Moroch Is Building

◆Challenges

Campaign performance
Media billing issues
Process inefficiency
Media budget tracking
Invoice delays
Media spend optimization
Billing accuracy
Timely vendor invoice processing
Revenue recognition reconciliation
Improving roi across campaigns

▲Active Projects

Media planning across paid channels
Innovative media solutions development
Ai-driven optimizations across social and google platforms
Cross-channel strategy integration
Creative asset trafficking
Creative asset versioning
Project milestone management

Hiring Activity

Accelerating15 roles · 7 in 30d

Department

Marketing

Finance

Legal

Seniority

Mid

Senior

Junior

Manager

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About Moroch

Moroch operates a full-service advertising agency model for multi-unit restaurant, retail, and franchise clients. The company handles integrated marketing, brand strategy, creative production, media planning and buying, and digital services across owned and paid channels. The current hiring focus is heavily weighted toward marketing (11 of 13 roles), with openings distributed across mid-level, senior, and junior positions, alongside isolated finance and legal roles. The tech stack reflects a media-first operation: heavy reliance on Google and Meta ecosystem tools, programmatic platforms (The Trade Desk, Kenshoo), and media management infrastructure (MediaOcean, Google Campaign Manager 360). Core operational challenges center on billing accuracy, invoice processing speed, and media spend tracking.

HeadquartersDallas, Texas

Company Size201–500 employees

Founded1981

Hiring MarketsUnited States

Frequently Asked Questions

What marketing technology does Moroch use?

Moroch's stack includes Google Ads, Meta, TikTok, The Trade Desk, Kenshoo, MediaOcean, Google Analytics, Domo, and Google Campaign Manager 360. Core tools span media buying, analytics, ad serving, and performance tracking across search, social, and display.

What are Moroch's main operational challenges?

Top pain points include media billing accuracy, invoice processing delays, media budget tracking, campaign performance measurement, and revenue recognition reconciliation. These suggest friction in finance operations and client billing workflows.