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New Orleans Pelicans Tech Stack

NBA franchise balancing fan experience, revenue growth, and community impact

Spectator Sports Metairie, LA 51–200 employees Founded 2002 Privately Held

The New Orleans Pelicans operate a mid-sized org (51–200 employees) anchored in creative production (After Effects, Premiere Pro, Photoshop, Cinema 4D) and enterprise infrastructure (Cisco, Azure, Dynamics 365). Current hiring velocity is accelerating across ops, sales, and marketing—with notable gaps in reducing external recruiting and modernizing legacy network systems—suggesting active work on ticket pricing, fan analytics, and stadium experience optimization.

Tech Stack 29 technologies

Core StackAfter Effects Adobe Premiere Pro Adobe Illustrator Meta Ads Google Ads Adobe Creative Cloud Cisco VMware CrowdStrike Active Directory Dynamics 365 Adobe Photoshop ClickUp Photoshop Cinema 4D LinkedIn Recruiter Bloomberg Moody's Analytics Eloqua Cisco Meraki Ubiquiti VeloCloud Azure Cisco Unified Communications Manager Cisco Secure Access SolarWinds Adobe After Effects Adobe Acrobat InDesign

What New Orleans Pelicans Is Building

Challenges

  • Balancing priorities with community expectations
  • High volume of charitable requests
  • Managing fundraising budget
  • Increasing advertising revenue
  • Identifying new revenue streams
  • Reducing reliance on outside recruiting firms
  • Pricing analytics forecasting
  • Competition analysis
  • Legacy network systems
  • Network expansion

Active Projects

  • Multichannel platform development
  • Pricing and forecasting analytics
  • Special projects and events
  • Live game experience
  • Champions square entertainment
  • Anthem stage setup
  • In-stadium fundraising (50/50 raffle)
  • Event setup and venue conversion for team-affiliated events
  • Community-based initiatives
  • In-arena video and led presentation graphics packages

Hiring Activity

Accelerating15 roles · 15 in 30d

Department

Ops
3
Sales
3
Marketing
2
Data
1
Development
1
Engineering
1
Events
1
Fanexperience
1

Seniority

Mid
4
Junior
3
Manager
2
Senior
2
Staff
2
Director
1
Intern
1

Notable leadership hires: Charitable Giving Director

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About New Orleans Pelicans

The New Orleans Pelicans are an NBA franchise headquartered in Metairie, Louisiana, operating since 2002. The organization manages live game operations, in-arena entertainment, community engagement, and fundraising initiatives (including 50/50 raffles and charitable giving programs). Active projects span multichannel platform development, pricing and forecasting analytics, live game experience design, and Champions Square venue management. The org balances competing priorities: maximizing fan engagement, driving incremental revenue through advertising and new sponsorship models, and fielding high-volume community and charitable requests.

HeadquartersMetairie, LA
Company Size51–200 employees
Founded2002
Hiring MarketsUnited States

Frequently Asked Questions

What is the New Orleans Pelicans' tech stack?

Primary tools: Adobe Creative Cloud (After Effects, Premiere Pro, Photoshop, Illustrator, InDesign), Cinema 4D, Cisco networking (Meraki, Unified Communications, Secure Access), Azure, Dynamics 365, CrowdStrike, SolarWinds, Active Directory, and ClickUp for operations.

What is the New Orleans Pelicans working on?

Multichannel platform development, pricing and forecasting analytics, in-stadium video/LED graphics, live game experience, Champions Square entertainment, and community fundraising initiatives (50/50 raffles, charitable giving programs).

How this profile is built

New Orleans Pelicans's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.