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Miami Dolphins and Hard Rock Stadium Tech Stack
NFL franchise operating stadium, ticketing, and fan engagement infrastructure
The Miami Dolphins organization runs a 51–200-person operation managing both the professional football team and Hard Rock Stadium events. Their tech stack is heavily weighted toward marketing infrastructure (Google Analytics, HubSpot, ad platforms) and creative production (Adobe, Figma), with recent hiring acceleration in marketing and operations roles. Active projects center on ticket sales conversion, site/app performance, and fan experience—a pattern that surfaces ticket velocity and checkout friction as operational priorities.
Tech Stack 23 technologies
Core StackFigma Adobe Creative Cloud After Effects Google Analytics Google Ads LinkedIn Ads HubSpot SQL Server Microsoft Office Hotjar HTML/CSS Bing Ads Facebook Ads Manager Google Tag Manager Word Excel PowerPoint Apple Pay Google Analytics 4 Adobe Attentive Azure Microsoft Fabric
What Miami Dolphins and Hard Rock Stadium Is Building
◆Challenges
- Reducing cart abandonment
- Improving site performance
- Identifying friction points in customer journey
- Ticket sales conversion improvement
- Fan engagement enhancement
- Increasing ticket sales revenue
- Vendor coordination
- Accurate reporting
- Inventory replenishment
- Boosting ticket sales
▲Active Projects
- Paid media campaigns for miami open
- Full menu sales development program
- Formula one crypto.com miami grand prix
- Miami dolphins youth programs events
- Community youth football pop-ups
- Garage sales
- Brand ambassador program
- Ux/ui improvements across websites and apps
- A/b testing of layouts and pricing displays
- Upgrades to improve site and app performance
Hiring Activity
30 roles · 15 in 30d
Department
Seniority
Company intelligence
