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Company profile

OluKai Tech Stack

Ocean-inspired premium footwear brand selling via retail and Shopify ecommerce

Retail Apparel and Fashion Irvine, CA 51–200 employees Founded 2005 Privately Held
olukai.com LinkedIn

OluKai is an Irvine-based premium footwear brand whose stack pairs Shopify, Gorgias and Zendesk for direct-to-consumer commerce with Repsly for field retail execution. Hiring leans heavily toward sales roles, including retail leadership, alongside a new store launch, pointing to physical retail expansion. Midjourney and Adobe Firefly sitting next to the core Adobe suite show creative production experimenting with generative AI.

Tech Stack 27 technologies

Core StackAWS Figma Adobe Photoshop Adobe Illustrator Adobe InDesign Shopify QuickBooks Zendesk ServiceNow Okta Intune Slack Zoom AppLovin POS Midjourney Adobe Firefly Google Tag Manager Concur Repsly Jira Service Management Jamf VMware Workspace ONE Gorgias Aircall SAP Concur Domo

What OluKai Is BuildingChallenges and projects from their job posts

◆Challenges

  • Bottlenecks slowing the creative production workflow
  • Long material lead times and workflows
  • Optimizing vendor capabilities
  • Managing project timelines and budgets
  • Cross-team interdependencies and strategic priority alignment

▲Active Projects

  • New retail store launch
  • GTM ecommerce campaigns and on-site discoverability
  • Digital asset management and final file delivery
  • Seasonal materials sourcing strategy
  • Product launch execution
  • Multi-year brand strategy

Hiring Activity

Decelerating20 roles · 3 in 30d

Department

Sales
15
Marketing
2
Executive
1
Product
1

Seniority

Junior
7
Lead
7
Manager
2
Director
1
Mid
1
Senior
1

Notable leadership hires: Retail Lead

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About OluKai

OluKai designs and sells premium footwear inspired by Hawaiian and ocean lifestyles. The company was founded in 2005, is privately held, and sits within a portfolio of brands that includes Kaenon, melin and Roark. It sells through partner retailers, its own stores and its Shopify-based ecommerce site. OluKai employs 51–200 people, is headquartered in Irvine, CA, and hires in the United States. Sales of its products support the Ama OluKai Foundation's giveback work in Hawai‘i.

HeadquartersIrvine, CA
Company Size51–200 employees
Founded2005
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does OluKai use?

OluKai runs ecommerce on Shopify with Gorgias, Zendesk and Aircall for support, Repsly for retail field work, Domo for analytics, Adobe and Figma for design, and Okta, Intune and Jamf for IT.

Is OluKai hiring in sales?

Yes. Sales is the dominant area of OluKai's open roles, including retail leadership positions, though overall hiring velocity is currently decelerating. Roles are based in the United States.

What is OluKai working on?

Job posts point to a new store launch, product launch execution, digital asset management, materials sourcing strategy, ecommerce campaign moments and a multi-year brand strategy.

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How this profile is built

OluKai's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.