OluKai Tech Stack

Premium island-lifestyle footwear brand scaling retail operations and customer experience

Retail Apparel and Fashion Irvine, CA 51–200 employees Founded 2005 Privately Held

OluKai is a 51–200 person footwear brand built around ocean-inspired design and the Aloha lifestyle, headquartered in Irvine, CA. The company is sales-driven (15 of 24 open roles), with active hiring across junior and leadership positions—a pattern consistent with retail expansion. Their tech stack reveals operational maturity: Domo for analytics, Zendesk + Gorgias for support, ServiceNow for ticketing, and Repsly for field operations. Current projects center on scaling customer experience (self-service, contact deflection, new payment flows) while managing supply-chain friction (inventory accuracy, on-time delivery, freight costs, customs compliance).

Tech Stack 21 technologies

Core StackZendesk ServiceNow Okta Azure AD Intune Slack Zoom AWS QuickBooks Domo Jira Service Management Jamf VMware Workspace ONE macOS Gorgias Aircall SAP Concur POS Concur AppLovin Repsly

What OluKai Is Building

◆Challenges

Launching new store
Inventory shipping product availability issues
Reducing freight costs
Improving on-time delivery
Compliance with customs regulations
Reducing cost variance
Improving inventory accuracy
Reducing recurring tickets
Transforming cx function
Improving efficiency while enhancing satisfaction

▲Active Projects

Tool and system development
Seasonal calendar alignment
Build scalable cx systems
Implement self-service strategy
Develop contact deflection initiatives
New payment processing flow implementation
Seasonal line plan development
Seasonal color palette strategy
Material story development
Smu product development

Hiring Activity

Accelerating25 roles · 25 in 30d

Department

Sales

Finance

Product

Support

Design

Logistics

Manufacturing

Seniority

Junior

Lead

Manager

Director

Mid

Senior

Notable leadership hires: Retail Lead

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About OluKai

OluKai designs and sells premium footwear tied to Hawaiian culture and island lifestyle positioning. Products feature handcrafted details and thoughtful design; the brand operates through retail partnerships and direct channels. Part of the Archipelago Portfolio of Brands (alongside Kaenon, melin, and Roark), OluKai is privately held and based in Orange County. Every sale supports the Ama OluKai Foundation, a 501(c)(3) focused on giveback initiatives in Hawai'i. The company operates with in-house production and logistics, reflected in active projects around seasonal line planning, material storytelling, inventory management, and new store launches.

HeadquartersIrvine, CA

Company Size51–200 employees

Founded2005

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does OluKai use?

Domo (analytics), Zendesk and Gorgias (customer support), ServiceNow (ticketing), Okta and Azure AD (identity), Slack and Zoom (collaboration), AWS (cloud), SAP Concur (expense), Repsly (field), and POS systems for retail.

Where is OluKai headquartered?

Irvine, CA (Orange County). The company shares a location with sibling brands Kaenon, melin, and Roark under the Archipelago Portfolio.

How this profile is built

OluKai's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.