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Nine Tech Stack

Australia's largest media conglomerate spanning TV, print, radio, video, and digital

Broadcast Media Production and Distribution North Sydney, New South Wales 1,001–5,000 employees Public Company

Nine operates a diversified Australian media portfolio across television, newspapers, radio, streaming, and digital platforms. The tech stack reveals dual infrastructure momentum: a mature Salesforce + Microsoft enterprise core (CRM, finance, Office), paired with aggressive cloud-native adoption (Kubernetes, AWS, GCP, Azure) and now-active observability work (Grafana, Prometheus, Loki, OpenTelemetry). Hiring is sales-led (15 open roles) alongside consistent engineering and product scaling, with active projects ranging from archive digitization to semantic search and agentic content workflows — indicating both legacy modernization and AI-forward feature development.

Tech Stack 74 technologies

Core StackDynamics 365 Kubernetes AWS New Relic Node.js Python Go Vertex AI Docker Terraform Jenkins GitLab CI/CD Apex Salesforce Blackline Concur Excel Word Outlook PowerPoint Google Workspace GCP Azure Bash Microsoft Office Google Cloud Deployment Manager TeamCity Salesforce Media Cloud Git Gearset+32 more

AdoptingGrafana Prometheus Loki OpenTelemetry Terraform Helm Mimir Tempo

What Nine Is Building

◆Challenges

Digitising legacy media archive
Enhancing crm capabilities
Meeting revenue targets
Driving business efficiencies
Seamless order to cash process
Reducing llm latency and cost
Converting raw data into actionable business operations
Inventory maximisation strategies
Inventory management strategies
Increasing sales from existing local client base

▲Active Projects

Digitising media archive
Ideaxchange
Digital ad suite evolution
Inventory optimisation
Nines consumer research panel
New consumer platform
Streaming and publishing data product evolution
Architect and implement observability stack based on grafana stack within kubernetes
Semantic search engine
Agentic workflow for content creation

Hiring Activity

Accelerating60 roles · 35 in 30d

Department

Sales

15

Engineering

12

Marketing

7

Product

6

Data

5

Ops

3

Finance

2

Media

2

Seniority

Senior

19

Mid

18

Junior

8

Manager

6

Lead

4

Director

1

Principal

1

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About Nine

Nine is Australia's largest locally owned media company with operations spanning television (9Network), newspapers (The Sydney Morning Herald, The Age, Australian Financial Review), radio, print, digital properties (nine.com.au, 9Honey, Pedestrian Group, Drive), and the Stan subscription video platform. The company also holds majority investment in Future Women. Headquartered in North Sydney with over 1,000 employees, Nine reaches consumers across multiple channels and formats, from news and finance to entertainment and sport. The organization is public-listed and manages a portfolio of trusted Australian consumer and business-facing brands.

HeadquartersNorth Sydney, New South Wales

Company Size1,001–5,000 employees

Hiring MarketsAustralia

Frequently Asked Questions

What tech stack does Nine use?

Nine runs Salesforce (Media Cloud, Apex), Microsoft Dynamics 365, Concur, Google Workspace, and AWS/GCP/Azure infrastructure. Development uses Python, Node.js, Go, Kubernetes, Docker, Terraform, and GitLab CI/CD for orchestration and deployment.

What observability tools is Nine implementing?

Nine is architecting and deploying a Grafana-based observability stack (Grafana, Prometheus, Loki, Mimir, Tempo) with OpenTelemetry and Helm within its Kubernetes environment — a major shift toward cloud-native monitoring and distributed tracing.