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CUMULUS MEDIA Tech Stack

Multi-platform audio company operating 400+ radio stations and a national podcast network

Broadcast Media Production and Distribution Atlanta, GA 1,001–5,000 employees Founded 1997 Public Company

Cumulus Media operates a distributed audio-first business spanning broadcast radio, national syndication (Westwood One), and original podcasts, reaching ~250M monthly listeners. The hiring distribution—dominated by sales (126 roles) with marketing (42) and media (19) supporting—reflects a revenue-driven org; engineering footprint (10 roles) is minimal, consistent with a media company reliant on third-party broadcast and publishing platforms rather than custom infrastructure. Active pain-point focus on revenue growth and digital budget targets signals pressure to diversify income beyond traditional radio advertising.

Tech Stack 32 technologies

Core StackJavaScript Google Ads WordPress Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Linux Microsoft Office Adobe Audition Reaper Nuendo Word PowerPoint Excel Meta Twitter HTML5 Sass YouTube CRM Adobe X Instagram Audacity TikTok Outlook Teams Windows UPS Microsoft 365+2 more

What CUMULUS MEDIA Is Building

◆Challenges

Growing revenue base
Meeting budgeted revenue targets
Identifying new business opportunities
Maximize digital revenue growth
Increasing revenue
Exceeding revenue goals
Exceeding digital budget
Developing new business
Recruiting top talent
Traffic clearance issues

▲Active Projects

Promotional events and digital campaigns
Special event sales
Integrated solution campaigns
Full-scope advertising solutions integration
Audio archiving system
Launch of a show podcast
Remote and special broadcasts
National promotions support
Local digital operations process
Personalized advertising solutions

Hiring Activity

Steady230 roles · 90 in 30d

Department

Sales

126

Marketing

42

Media

19

Ops

14

Engineering

10

News

4

Broadcast

2

Finance

2

Seniority

Mid

122

Junior

45

Manager

26

Senior

12

Intern

8

Director

7

C-Level

1

VP

1

Notable leadership hires: Program Director, News Director, Chief Engineer

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About CUMULUS MEDIA

Cumulus Media is a publicly traded broadcast and audio company headquartered in Atlanta, Georgia, with 1,001–5,000 employees. The company operates 400+ owned-and-operated radio stations across 84 U.S. markets and owns Westwood One, the largest audio network in America, syndicating content to 9,500+ affiliated stations. A separate division, the Cumulus Podcast Network, produces original programming. The company sells advertising across radio, podcasts, and digital channels; key advertiser segments include national brands (NFL, NCAA, AP News) and direct-response marketers. Revenue streams include on-air spot sales, syndication fees, sponsorships, and integrated digital marketing services.

HeadquartersAtlanta, GA

Company Size1,001–5,000 employees

Founded1997

Hiring MarketsUnited States

Frequently Asked Questions

What is Cumulus Media's business model?

Cumulus operates three audio distribution channels: owned-and-operated radio (400 stations in 84 markets), national syndication via Westwood One (9,500+ affiliate stations), and original podcasts via the Cumulus Podcast Network. Revenue derives from advertising sales, sponsorships, and integrated marketing services.

What tech stack does Cumulus Media use?

Core tools include Microsoft Office (Office, Word, PowerPoint, Excel, Teams), Adobe Creative Suite (Audition, Photoshop, Illustrator, Premiere Pro), social platforms (Meta, Twitter, Instagram, TikTok), WordPress, and broadcast-specific software (Reaper, Nuendo, Audacity). No major adopting or replacing initiatives detected.