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MTY Food Group Tech Stack

Multi-brand restaurant franchiser with 2,700+ locations across North America

Food and Beverage Services Montreal, Quebec 201–500 employees Public Company

MTY Food Group operates a portfolio of 2,700+ quick-service restaurant franchises across Canada and the US. The tech stack reveals a maturing data and AI infrastructure: Databricks, Spark, and Delta Lake for analytics; Azure Event Hubs and Kafka for real-time streams; BigQuery and Vertex AI for ML workloads. Active projects in customer personalization AI and menu profitability optimization, paired with accelerating hiring in marketing and engineering, indicate a shift toward data-driven operations and franchise-level personalization at scale.

Tech Stack 25 technologies

Core StackAzure AD Active Directory SAP S/4HANA SAP Databricks Apache Spark PySpark Delta Lake Kafka Azure Data Factory Unity Catalog Power BI BigQuery Vertex AI Azure AD Connect Excel Microsoft Office Apache Spark Structured Streaming Azure Event Hubs Azure Data Lake Storage Gen2 Synapse Azure Key Vault Azure Monitor GCP Mosaic AI

What MTY Food Group Is Building

◆Challenges

Menu profitability optimization
Scalable ai solutions
Restaurant operations improvement
Increasingly competitive restaurant landscape
Brand compliance
Growth and profitability
Consolidating multiple ad tenants
Migrating users and devices
Inefficient accounts receivable cycle
High transaction volumes

▲Active Projects

Gcp ai/ml services
Customer personalization ai roadmap
New franchise opening training
Menu innovation and product development
Promotional material production
Restaurant branding
Foundations of restaurant leadership & apprentissage continu des franchisés
Learning hub management
Local marketing campaigns
Social media management

Hiring Activity

Accelerating30 roles · 25 in 30d

Department

Marketing

6

Engineering

5

Finance

5

Ops

3

HR

2

Legal

2

Sales

2

Audit

1

Seniority

Mid

11

Junior

6

Senior

5

Director

3

Manager

3

Lead

2

Staff

1

Notable leadership hires: Director of Marketing

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About MTY Food Group

MTY Food Group is a publicly traded Canadian franchisor operating over 2,700 restaurant locations under multiple banners. The company builds and acquires quick-service restaurant concepts, then operates a franchising model across North America. Core operations span franchise support, supply chain, menu innovation, and brand compliance across a diverse portfolio. Current priorities include menu profitability optimization, restaurant operations improvement, and scalable AI solutions for franchise personalization and training—challenges typical of multi-banner systems managing high transaction volumes and heterogeneous store operations.

HeadquartersMontreal, Quebec

Company Size201–500 employees

Hiring MarketsCanada, United States

Frequently Asked Questions

What is MTY Food Group's tech stack?

MTY uses Azure AD for identity, SAP S/4HANA for ERP, Databricks + Spark + Delta Lake for analytics, Azure Data Factory for ETL, Synapse for data warehousing, Vertex AI and BigQuery for ML, Power BI for visualization, and Kafka + Event Hubs for event streaming.

What projects is MTY Food Group working on?

Active priorities include customer personalization AI, menu innovation and profitability optimization, new franchise training, learning hub management, local marketing campaigns, brand compliance, and restaurant operations improvement across the multi-banner network.