M

Minted Tech Stack

Community-driven marketplace for custom design goods and independent artists

Internet Marketplace Platforms San Francisco, CA 201–500 employees Founded 2007 Privately Held

Minted operates a two-sided marketplace connecting independent artists with consumers buying custom stationery, home goods, and celebration products. The tech stack—React, GraphQL, Python, FastAPI, and SQL—supports a data-driven platform, while recent hiring across engineering, marketing, and support signals a push to scale customer acquisition and artist onboarding. Active projects center on creator programs, paid social campaigns, and community strategy, but internal pain points flag marketing measurement and support scaling as friction points in a resource-constrained environment.

Tech Stack 33 technologies

Core StackReact JavaScript GraphQL Webpack Salesforce Zendesk Jira OpenAI Anthropic Okta Zapier Make n8n Postman Python TypeScript Flask FastAPI HTML5 CSS Babel Git Excel Google Sheets HTML Google Workspace Google AI Azure OpenAI Okta Workflows SQL+3 more

What Minted Is Building

◆Challenges

Improving marketing efficiencies
Measuring marketing effectiveness
Reputation management
Ugc creator program budget
Scaling growth
Scaling support for growing artist community
Resource-constrained environment
Inventory purchases and allocations
Third-party partner coordination
Reporting and metrics

▲Active Projects

Acquiring new customers across categories
Building foundation for healthy growth
Measuring marketing effectiveness
Ugc creator program
Paid social reach campaigns
Community strategy development
Interactive design tools for personalized products
Artist challenge program
Design onboarding content and automated communications
Recurring artist communications

Hiring Activity

Accelerating15 roles · 8 in 30d

Department

Engineering

4

Marketing

4

Support

3

Design

1

Ops

1

Seniority

Mid

4

Senior

4

Manager

2

Director

1

Intern

1

Lead

1

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About Minted

Minted is a San Francisco-based marketplace founded in 2007 that connects independent artists with consumers seeking personalized design goods for weddings, celebrations, and home décor. The business model centers on crowdsourced design submissions, data-driven curation, and make-on-demand manufacturing—allowing artists to reach global buyers without inventory risk. The company operates a 201–500 person team and serves both artist creators (supply side) and design-conscious consumers (demand side). Current growth initiatives focus on expanding customer acquisition, improving artist retention through structured communication and challenge programs, and refining marketing spend efficiency.

HeadquartersSan Francisco, CA

Company Size201–500 employees

Founded2007

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Minted use?

Minted's frontend uses React, JavaScript, GraphQL, and Webpack. Backend runs Python, TypeScript, Flask, and FastAPI on SQL databases. Operations integrate Salesforce, Zendesk, Google Workspace, Okta, and automation tools like Zapier, Make, and n8n. AI/ML relies on OpenAI, Anthropic, and Google AI.

What is Minted working on?

Current projects include a UGC creator program, paid social reach campaigns, artist challenge program, community strategy development, interactive design tools for personalized products, and design onboarding automation. Near-term focus is acquiring new customers and improving marketing measurement.