Launch Potato Tech Stack

Performance marketing platform connecting advertisers to consumers across discovery and conversion

Advertising Services Delray Beach, Florida 51–200 employees Founded 2014 Privately Held

Launch Potato operates a performance marketing platform that runs native, social, and display campaigns across Pinterest, Taboola, Outbrain, and first-party channels. The tech stack reveals a data-heavy operation: AWS (ECS, Lambda, Glue, Kinesis, Athena, Presto), Apache Spark, Looker, and Tableau for pipeline and analytics. Hiring is almost entirely marketing-focused (64 of 65 open roles), with concurrent infrastructure work (SRE buildout, multi-account AWS migration, SOC 2 compliance) indicating an organization scaling operations while strengthening internal tooling.

Tech Stack 35 technologies

Core StackAdobe Premiere Pro AWS Terraform OpenTelemetry Grafana PagerDuty AWS Lambda Looker Slack Figma Adobe Creative Cloud Google Ads Google Analytics Tableau Power BI Meta Ads Python Docker AWS Glue Apache Spark Pinterest Taboola Outbrain AWS ECS YouTube Ads Google Search Kinesis Athena Presto AWS Kinesis+5 more

What Launch Potato Is Building

◆Challenges

Optimizing campaign performance
Scaling winning strategies
Expanding existing campaigns
Improving ad performance
Migrating workloads to isolated account
Compliance audit readiness
Cost reporting and anomaly detection
Grow native and social media campaigns

▲Active Projects

Make money/manage money native and social media campaigns
Short-form video content editing for multiple platforms
Pre-packaging title and thumbnail concepts
Creative testing initiatives
Stand up the sre practice from scratch
Complete the aws multi-account migration
Deliver soc 2 type i audit-ready infrastructure evidence package

Hiring Activity

Accelerating65 roles · 65 in 30d

Department

Marketing

Engineering

Seniority

Mid

Senior

Manager

Lead

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About Launch Potato

Launch Potato is a performance marketing company that connects advertisers with consumers across awareness, consideration, and purchase stages. The platform manages campaigns on owned and third-party channels—native ad networks, social platforms, and programmatic—with capabilities in creative testing, video editing, and audience targeting. Based in Delray Beach with 51–200 employees, the company operates across North and South America, with active hiring in Brazil, Uruguay, Peru, Ecuador, Canada, and the US. The product mix centers on campaign orchestration, creative optimization, and conversion measurement for mid-market and enterprise advertisers.

HeadquartersDelray Beach, Florida

Company Size51–200 employees

Founded2014

Hiring MarketsBrazil, Uruguay, Peru, Ecuador, Canada, United States

Frequently Asked Questions

What tech stack does Launch Potato use?

AWS infrastructure (ECS, Lambda, Glue, Kinesis, Athena), Apache Spark, Presto, Terraform, Docker, Python for backend; Looker and Tableau for analytics; Figma for design; OpenTelemetry, Grafana, PagerDuty for observability.

Where is Launch Potato hiring?

United States, Canada, Brazil, Uruguay, Peru, and Ecuador. Most active hiring is in the US and South American markets.

How this profile is built

Launch Potato's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.