iNova Pharmaceuticals Tech Stack

Consumer health and pharmaceutical manufacturer with 75+ market distribution

Pharmaceutical Manufacturing Singapore, Central Region 501–1,000 employees Founded 2006 Privately Held

iNova manufactures and distributes consumer health brands and prescription medicines across Asia, Australia, New Zealand, Middle East, Africa, and Europe. The tech stack is weighted toward marketing operations (Veeva CRM, IQVIA, Power BI, Tableau, Looker Studio, Qlik, SAP Analytics Cloud) with emerging spend on digital channels (Shopee, TikTok, Meta, Google Ads), signaling a shift toward direct-to-consumer and affiliate-driven growth. Marketing dominates active hiring (14 roles), paired with sales (7) and finance (6), reflecting a company pivoting performance marketing in-house while scaling multi-market campaigns.

Tech Stack 30 technologies

Core StackPower BI AWS Google Analytics Tableau Google Ads BambooHR SAP Salesforce Excel PowerPoint Veeva CRM IQVIA Shopee TikTok Meta Google Looker Studio Mercurial Meta Business Manager SAP Analytics Cloud Planview Outlook SharePoint Microsoft Project Word Microsoft Office Blackline Qlik Veeva TM1

What iNova Pharmaceuticals Is Building

◆Challenges

Optimizing resource allocation
Agency to in-house performance marketing
Process inefficiencies in financial reporting
Reconciliation of rebate payments
Identifying growth opportunities
Optimizing promotional activities
Scaling affiliate marketing
Optimizing roas
Optimizing affiliate marketing
Grow on key platforms

▲Active Projects

Live digital cockpit maintenance
Multi-market performance marketing campaigns
Pilot new media channels
Markets digital activations
New financial policy implementation
Scale affiliate marketing programs
Crm content platform administration
Tracking a&p expenses
Regulatory due diligence for major commercial expansion projects
Rgm training program

Hiring Activity

Steady35 roles · 15 in 30d

Department

Marketing

Sales

Finance

Logistics

Data

Operations

Regulatory

Seniority

Manager

Mid

Senior

Intern

Junior

Director

Notable leadership hires: Marketing Director

Company intelligence

Find more companies like iNova Pharmaceuticals by tech stack, pain points and active projects

Get started free

About iNova Pharmaceuticals

iNova Pharmaceuticals manufactures and distributes consumer health and prescription medicines across therapeutic areas including pain management, dermatology, respiratory health, weight management, and wound care. The company sells both OTC and prescription products to markets across Asia-Pacific, Middle East, Africa, and Europe. Headquartered in Singapore, iNova operates with 501–1,000 employees and maintains a portfolio of established brands distributed in over 75 countries. Current operational focus includes multi-market performance marketing campaigns, digital activation, financial policy implementation, and regulatory expansion.

HeadquartersSingapore, Central Region

Company Size501–1,000 employees

Founded2006

Hiring MarketsMalaysia, Japan, Philippines, Singapore, New Zealand, Australia, Indonesia, Egypt

Frequently Asked Questions

What marketing and analytics tools does iNova use?

iNova's stack includes Veeva CRM, IQVIA, Power BI, Tableau, Looker Studio, SAP Analytics Cloud, and Qlik for analytics and reporting. The company also actively uses Meta Business Manager, Google Ads, and TikTok for digital marketing.

What countries does iNova hire in?

iNova actively hires across Singapore, Malaysia, Philippines, Indonesia, Australia, New Zealand, Japan, and Egypt, matching its distribution footprint across Asia-Pacific, Middle East, and Africa.