Global biotech commercialization platform for rare and orphan diseases
Medison operates a unified commercialization platform connecting biotech companies to emerging markets outside the US, Western Europe, and Japan. The tech stack is dominated by Veeva (clinical and commercial data management for pharma), paired with Salesforce, NetSuite, and Microsoft enterprise tools — a pattern typical of pharma operations scaling across regions. Active hiring spans 22 countries with leadership gaps in market access and medical functions, while projects center on reimbursement governance, life-cycle management, and new product launches, suggesting Medison is building operational infrastructure to handle simultaneous multi-market entries.
Notable leadership hires: Market Access Director, Business Unit Head, Medical Head, Corporate Development Director, Financial Reporting Director
Medison partners with biotech innovators to commercialize breakthrough therapies in markets underserved by traditional pharma channels, with particular focus on severe and rare diseases. The company operates an affiliate-like model that integrates commercial, medical, and operational capabilities across diverse geographies, enabling biotech clients to expand beyond developed markets without building local infrastructure. Founded in 1996 and headquartered in Petach Tikva, Israel, Medison operates across 22 countries. Current pain points center on ensuring timely product availability, managing regulatory compliance across jurisdictions, optimizing cost structures (particularly transportation and ERP processes), and managing pipeline opportunities — challenges consistent with scaling a network of regional market operators.
Medison runs Veeva (core pharma platform), Salesforce CRM, NetSuite ERP, Microsoft 365 (Office, Teams, Outlook), and Anaplan for planning. Currently adopting Microsoft Purview, Defender, and Azure Entra ID for security and identity.
Medison recruits across 22 countries: Israel, US, Switzerland, Poland, and Central/Eastern Europe (Lithuania, Estonia, Czechia, Hungary, Slovakia, Slovenia, Romania, Bulgaria, Croatia), plus Kazakhstan, China, Australia, Singapore, South Korea, Brazil, Argentina, and Greece.
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