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FASTer Way to Fat Loss Tech Stack

Digital fitness and nutrition platform with coach certification and supplement e-commerce

Wellness and Fitness Services Clearwater, Florida 51–200 employees Founded 2016 Privately Held

FASTer Way to Fat Loss operates a multi-channel digital fitness business anchored in subscription programs, coach certification, and consumables sales. The tech stack reveals a heavy emphasis on conversion optimization (Optimizely, VWO, Mixpanel, Hotjar, FullStory) paired with e-commerce infrastructure (Shopify, BigCommerce, Stripe) and marketing automation (HubSpot, Klaviyo, Braze) — indicating a business scaling through affiliate partnerships and personalized customer journeys. Active hiring across marketing, product, and programming signals concurrent effort to drive subscription adoption, expand the men's program, and professionalize the coach network.

Tech Stack 32 technologies

Core StackZoom HubSpot Slack Shopify Salesforce Stripe Contentful Klaviyo Braze Optimizely Mixpanel Looker Tableau Power BI Adobe Premiere Pro Google Workspace Meta Loom Calendly BigCommerce Contentstack Adobe Algolia Segment Hightouch Google Analytics 4 VWO Hotjar FullStory Adobe After Effects+2 more

What FASTer Way to Fat Loss Is Building

Challenges

  • Increasing lead volume
  • Improving conversion rates
  • Boosting consumables adoption
  • Increasing conversion rates
  • Driving sales growth
  • Scaling affiliate landing page model
  • Optimizing subscription purchase flows
  • Improving personalization attribution
  • Improving engineering productivity
  • Expanding spanish marketing efforts

Active Projects

  • Faster way men's program development
  • Digital content creation
  • Coach-led growth engine
  • Coach growth playbooks
  • Consumables activation strategy
  • Seo strategy
  • Scaling affiliate landing page model
  • Optimizing subscription purchase flows
  • Managing supplement product e-commerce experiences
  • Custom shopify theme development

Hiring Activity

Steady15 roles · 6 in 30d

Department

Marketing
5
Product
2
Programming
2
Creative
1
Engineering
1
Healthcare
1
Sales
1
Support
1

Seniority

Mid
6
Director
2
Junior
2
Manager
2
Lead
1
Principal
1
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About FASTer Way to Fat Loss

FASTer Way to Fat Loss is a digital fitness and nutrition platform founded in 2016, based in Clearwater, Florida. The company delivers subscription-based training and nutrition programs, positions itself as clinically validated, and operates a dual-revenue model: direct consumer subscriptions and a coach certification program that enables partners to license and resell the methodology. A third revenue stream comes from branded supplements sold through Shopify and BigCommerce. The platform operates primarily in the United States with an English-language focus, though Spanish market expansion is in progress. The 51–200 employee organization is actively scaling, with current hiring concentrated in marketing, product, and programming roles.

HeadquartersClearwater, Florida
Company Size51–200 employees
Founded2016
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does FASTer Way to Fat Loss use?

The platform runs on Shopify and BigCommerce for e-commerce, Salesforce and HubSpot for CRM, Klaviyo and Braze for email marketing, and Optimizely, VWO, Mixpanel, and FullStory for conversion testing and analytics. Content management uses Contentful and Contentstack; payments processed via Stripe.

What is FASTer Way to Fat Loss working on?

Current projects include a men's program launch, coach-led growth initiatives, supplement product expansion, affiliate landing page scaling, subscription flow optimization, SEO strategy, and Spanish language marketing. Internal focus areas include conversion rate improvement and engineering productivity.

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