Out-of-home advertising platform with data-driven campaign analytics
Eletromidia operates an out-of-home (OOH) advertising network across Brazilian transit hubs, retail, and public spaces, paired with a modern tech stack (React, Node.js, Python, GraphQL, HubSpot) built for real-time campaign measurement and vendor integration. Active hiring across engineering and sales—with mid-to-senior engineers outnumbering junior hires—suggests scaling toward a self-serve SMB sales platform and tighter integration of their fragmented ad-tech tooling, both visible in their project backlog.
Notable leadership hires: Commercial Director, Tech Lead
Eletromidia is a Brazilian advertising services company specializing in out-of-home media placements across urban environments including transit stations, shopping centers, elevators, and airports. The company combines physical media inventory with digital analytics and campaign management tools to help brands reach consumers in high-traffic locations. Their platform layer includes a sales funnel for small and medium advertisers, inventory analytics, and campaign performance tracking. Operations span Brazil with a 501–1,000 person workforce.
Frontend: React, Vue, TypeScript, Redux Toolkit. Backend: Node.js, Python, PHP (Laravel, CodeIgniter). Data/messaging: RabbitMQ, Redis, GraphQL. Infrastructure: Linux, Windows, Ubuntu Server, GitHub Actions, GitLab CI/CD. CRM: HubSpot. AI tools: ChatGPT, Cursor, Gemini.
A sales platform for SMB advertisers, digital video inventory expansion, campaign metrics analysis, a system integration hub, OOH-to-online conversion consulting, go-to-market governance, and energy efficiency / ESG projects.
Other companies in the same industry, closest in size