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BR Media Group Tech Stack
Influencer marketing platform with proprietary campaign analytics and creator matching
BR Media Group operates a full-service influencer marketing hub built around MIS, a proprietary platform connecting creators and brands. The tech stack—TypeScript, Next.js, React Native, PostgreSQL, MongoDB, Kafka, and ML libraries (TensorFlow, scikit-learn)—reveals an engineering team scaling real-time data pipelines and recommendation systems. Active development on influencer matchmaking models, brand safety monitoring, and GenAI-driven campaign automation signals a shift from manual creative coordination toward algorithmic creator selection and performance prediction.
Tech Stack 68 technologies
Core StackTypeScript NestJS Next.js React Native Jest PostgreSQL MongoDB Redis RabbitMQ Kafka GitHub Actions GitLab CI/CD AWS Kubernetes Grafana Prometheus Datadog Node.js Python Pandas NumPy scikit-learn TensorFlow PyTorch PowerPoint Keynote Google Slides Expo Vitest GCP+38 more
What BR Media Group Is Building
◆Challenges
- High availability, performance and scalability of systems
- Influencer selection optimization
- Campaign roi improvement
- Brand safety assurance
- Predicting campaign performance
- Recommending influencers
- Sentiment analysis at scale
- Improving account growth
- Lack of structured media planning methodology
- Need for better measurement of influence campaigns
▲Active Projects
- Internal streamlit tools development
- Influencer campaign analytics
- Media planning methodology development
- Digital behavior analysis
- Influencer matchmaking model development
- Brand safety monitoring system
- Dashboard development for stakeholders
- Genai product development for marketing automation
- Rag pipeline development
- Predictive modeling for campaign success
Hiring Activity
45 roles · 10 in 30d
Department
Seniority
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