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Allied Global Marketing Tech Stack

Full-service entertainment and lifestyle marketing agency across 23 global offices

Advertising Services Los Angeles, California 201–500 employees Founded 1986 Privately Held

Allied Global Marketing is a 30+ year-old agency serving major entertainment, consumer, and lifestyle brands with integrated campaigns. The tech stack is heavily weighted toward performance and paid-media tools (Meta Ads Manager, Google Campaign Manager 360, TikTok, LinkedIn) with emerging adoption of AI reasoning models (ChatGPT, Claude, Perplexity), signaling a pivot toward AI-assisted strategy and content workflows. Active hiring is concentrated in marketing roles (17 open), with a seniority mix skewed toward senior and director-level hires, indicating pressure to scale execution capacity and leadership depth in paid-media operations.

Tech Stack 19 technologies

Core StackGoogle Ads Meta Ads Adobe Creative Cloud Meta Ads Manager Google Campaign Manager 360 TikTok Surfer SEO ChatGPT Sensor Tower Apple App Store Google Play Claude Perplexity TikTok Ads LinkedIn Excel Meta Business Manager Google Sheets Google

What Allied Global Marketing Is Building

Challenges

  • Optimizing project profitability
  • Adapting to llm-based search experiences
  • Scalable growth of paid media team
  • Adapting to ai-mediated search platforms
  • Future-proofing search optimization
  • Improving brand visibility in ai-generated answers
  • Scaling people programs
  • Compliance reporting
  • Employee engagement
  • Competition for entertainment dollar

Active Projects

  • Technical site audits
  • Generative engine optimization (geo)
  • Aso strategies
  • Ai-powered workflows
  • Uk new business efforts
  • Integrated media strategies
  • Technical seo initiatives
  • Rollout of new hr system features
  • Implement performance review processes
  • Employee engagement initiatives

Hiring Activity

Accelerating25 roles · 15 in 30d

Department

Marketing
17
HR
1
Ops
1

Seniority

Senior
7
Mid
4
Junior
3
Director
2
Intern
2
Manager
1

Notable leadership hires: Account Director, Media Director, Creative Director

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About Allied Global Marketing

Allied Global Marketing operates as a full-service integrated agency across 23 offices, serving film studios, sports properties, gaming platforms, hospitality brands, and major consumer companies. The business spans paid, owned, and earned media; creative production; experiential marketing; and strategic consulting. With 201–500 employees based primarily in Los Angeles, the firm handles large-scale, multi-channel campaigns for entertainment and culture-focused clients. Current project focus includes technical SEO modernization, app store optimization, and AI-powered workflow automation—areas where search and discovery behavior are shifting rapidly.

HeadquartersLos Angeles, California
Company Size201–500 employees
Founded1986
Hiring MarketsIreland, United States, United Kingdom, Peru

Frequently Asked Questions

What tech stack does Allied Global Marketing use?

Core tools: Meta Ads Manager, Google Campaign Manager 360, TikTok Ads, Google Ads, LinkedIn, and Adobe Creative Cloud. Reasoning models: ChatGPT, Claude, Perplexity. Analytics: Sensor Tower, Surfer SEO.

What is Allied Global Marketing working on?

Technical SEO audits, app store optimization, generative engine optimization, AI-powered workflow automation, UK expansion efforts, performance review process implementation, and employee engagement initiatives.

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