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Blue State Tech Stack

Digital agency for campaigns, nonprofits, and cause-driven brands

Advertising Services Brooklyn, New York 201–500 employees Founded 2004 Privately Held
bluestate.co LinkedIn

Blue State operates a full-service digital agency rooted in political organizing, now serving nonprofits, advocacy groups, and consumer brands. The tech stack reveals a client-services posture: Salesforce for account management, Google Ads + Facebook Business Manager for paid media execution, and Contentful + WordPress for content platforms. Current hiring velocity—27 roles in the last 30 days—is concentrated in marketing (16) and product (6), with measurement and attribution listed as a top internal pain point, suggesting the org is building internal data tooling to solve what clients demand.

Tech Stack 20 technologies

Core StackSalesforce Google Ads WordPress Contentful Optimizely PHP React JavaScript Jira Looker Tableau After Effects Figma DSP Gutenberg Facebook Business Manager Bing Ads Google Campaign Manager 360 Google Data Studio Meta Business Manager

What Blue State Is Building

◆Challenges

  • Scope creep risk
  • Measurement and attribution
  • Cross-team alignment
  • Balancing bandwidth with client demands
  • Reconciling data across platforms
  • Fast-moving ad hoc requests
  • Optimizing media spend
  • Media buying efficiency
  • Shifting donor behaviors

▲Active Projects

  • Website redesign & platform focused projects
  • Website build projects
  • Media r&d projects
  • Digital product suite for nonprofits
  • Website and marketing platform development
  • Paid media practice development
  • Visual design of email/social fundraising campaigns
  • Digital marketing platform integration
  • Reporting frameworks for marketing and fundraising clients
  • Dashboards tracking program performance

Hiring Activity

Accelerating40 roles · 25 in 30d

Department

Marketing
16
Product
6
Data
4
Design
4
Sales
4
Engineering
3
Ops
1

Seniority

Mid
21
Director
8
Senior
8
Principal
1

Notable leadership hires: Media Director, Account Director

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About Blue State

Blue State is a 201–500-person digital agency headquartered in Brooklyn, founded in 2004. The firm started as a pioneer in digital campaigning and has expanded to serve nonprofits, causes, companies, and political campaigns. Core service areas include audience insights, CRM strategy, community activation, fundraising optimization, and digital product development. Active projects span website platforms, paid media operations, reporting frameworks, and a digital product suite for nonprofits. The org handles both strategy and execution: media buying, creative production (video, photography, design), and platform integration across Salesforce, Google, Meta, and owned content management systems.

HeadquartersBrooklyn, New York
Company Size201–500 employees
Founded2004
Hiring MarketsUnited States, United Kingdom

Frequently Asked Questions

What is Blue State's tech stack?

Salesforce (CRM), Google Ads, Meta Business Manager, Contentful (CMS), WordPress, Optimizely, React, Looker, Tableau, and Google Data Studio for analytics and reporting.

Where is Blue State headquartered?

Brooklyn, New York. The company also hires in the United Kingdom and operates across the United States.

How this profile is built

Blue State's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.