adWMG operates a programmatic ad-tech platform connecting game advertisers (Xbox, PlayStation, Steam) with publishers and SSPs across web, mobile, and CTV. The stack—Go, Kafka, Redis, ClickHouse, OpenRTB—reflects a real-time bidding infrastructure built for high-throughput, low-latency auction systems. Pain points around performance, scalability, and supply-chain optimization suggest the core technical challenge is handling volume and speed at exchange scale; hiring remains minimal (8 open roles, no posts in 30 days), indicating either stable operations or constrained growth.
Notable leadership hires: Lead Generation Specialist
adWMG (founded 2014, part of WMG International) is an ad-tech company specializing in programmatic game promotion and monetization. The platform serves approximately 9,000 websites and 10,000+ mobile applications via OpenRTB, VAST, Prebid, and JS tags. The company is Google MCM certified, IAB-certified, TCF 2.2 compliant, and TAG-verified. Operations span Los Angeles, London, and Kyiv, with getrtb as the core ad-exchange product. Revenue model centers on connecting supply (publishers, SSPs, exchanges, SDKs) with demand (direct advertisers), taking margin on programmatic transactions.
getrtb, a programmatic ad exchange for OpenRTB monetization, combined with supply-side tools for publishers, SSPs, and mobile/web developers. Serves 9,000 websites and 10,000+ mobile applications.
Go, Kafka, Redis, ClickHouse, MongoDB, MySQL, PostgreSQL, OpenRTB, Docker, gRPC, and analytics tools (Grafana, Kibana, Zabbix) for real-time bidding infrastructure.
adWMG's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.