Xoxoday Tech Stack

Rewards, incentives, and loyalty platform for enterprise engagement

Software Development San Francisco , California 501–1,000 employees Founded 2012 Privately Held

Xoxoday operates a multi-product rewards and loyalty suite serving 5,000+ companies across HR, sales, marketing, and customer experience functions. The engineering org is frontend-heavy (React, Next.js, TypeScript, GraphQL) with strong infrastructure foundations (AWS, Azure, GCP, Kubernetes), while sales hiring (26 roles) outpaces engineering (19 roles) — indicating a push to expand market coverage and partner channels rather than major platform rewrites. Active projects around partner enablement, CRM automation, and pipeline tracking signal a shift toward channel-led growth.

Tech Stack 143 technologies

Core StackFreshdesk HubSpot AWS SAP Salesforce Oracle React JavaScript TypeScript Redux GraphQL Jest Cypress Next.js Tailwind CSS Docker Kubernetes Stripe Radar Tally Tally Prime Excel PartnerStack Azure Google Sheets HTML5 CSS REST API React Testing Library Material-UI GCP+113 more

What Xoxoday Is Building

◆Challenges

Performance tuning and optimization
Reporting accuracy gaps
Customer retention and adoption
Resolving production issues
Budget constraints
Churn risk
Large-scale database migrations
Lead-to-deal conversion rates
Protecting cloud infrastructure
Adoption gaps

▲Active Projects

Onboarding process definition
Create partner documentation
Co-marketing programs
Penetration testing engagements
Red teaming tabletop exercises
Market and competitor analysis
Pipeline optimization
Joint collateral and sales enablement assets
Crm automation
Partner-sourced pipeline tracking

Hiring Activity

Decelerating75 roles · 20 in 30d

Department

Sales

Engineering

Marketing

Support

Ops

Security

Finance

Product

Seniority

Senior

Mid

Junior

Manager

Lead

Intern

Notable leadership hires: Chief of Staff

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About Xoxoday

Xoxoday builds three interconnected products: Empuls (internal rewards and engagement platform), Plum (global rewards and payouts infrastructure serving banks and payment providers), and Loyalife (customer loyalty and retention solution). The company processes $1B+ in annual GMV and maintains 250+ integrations with enterprise tools (Salesforce, HubSpot, SAP, MS Teams, Slack). Operations span 12 global offices, with active hiring in India, UAE, Saudi Arabia, and the US. The product suite targets mid-to-large organizations looking to drive engagement, conversion, and retention across employees, customers, and partners.

HeadquartersSan Francisco , California

Company Size501–1,000 employees

Founded2012

Hiring MarketsIndia, United Arab Emirates, Saudi Arabia, United States

Frequently Asked Questions

What tech stack does Xoxoday use?

Frontend: React, Next.js, TypeScript, Redux, Tailwind CSS, Material-UI. Backend: Node.js-compatible REST/GraphQL APIs, Jest, React Testing Library, Cypress for testing. Infrastructure: AWS, Azure, GCP, Docker, Kubernetes. Enterprise integrations: Salesforce, SAP, HubSpot, Oracle.

What is Xoxoday working on?

Current projects include partner documentation and co-marketing, CRM automation, pipeline optimization, penetration testing and red-team exercises, and partner-sourced pipeline tracking — suggesting focus on channel expansion and security hardening.