De Mandemakers Groep Tech Stack

Kitchen and bathroom retailer modernizing operations across 6,000+ employees in Netherlands

Retail Waalwijk 5,001–10,000 employees Privately Held

De Mandemakers Groep operates a multi-brand home interior retail group anchored by kitchen and bathroom specialists, serving Dutch consumers across price points. The tech stack reveals a transitional business: Optimizely, Magento, and Google Analytics 4 handle digital storefronts and customer analytics, while Pega and OutSystems power backend processes—indicating an organization mid-way through digitalization (noted explicitly in pain points). Active projects around server-side tagging, a central data layer, and online-to-offline interaction mapping confirm a push toward data maturity and unified customer views across physical and digital channels.

Tech Stack 25 technologies

Core StackOptimizely BigQuery JavaScript Google Ads Meta Ads Canva Magento Cloudflare Google Tag Manager Google Analytics 4 Pega OutSystems Microsoft Advertising Festool BlueConic GCP Pinterest Apple MacBook VMware vSphere Avaya Veeam webMethods

What De Mandemakers Groep Is Building

◆Challenges

Administrative work
Few jobs
Complex business processes
Unpaid invoices
Digitale transitie
Data volwassenheid
Planning

▲Active Projects

Kitchen installation
Digital catalog for sales colleagues
Central data layer development
Server-side tagging rollout
Online to offline interaction mapping
Mobile app for check-ins
Mobile app for inmeters

Hiring Activity

Minimal20 roles · 2 in 30d

Department

Construction

Sales

Engineering

Logistics

Marketing

Operations

Ops

Product

Seniority

Mid

Junior

Senior

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About De Mandemakers Groep

De Mandemakers Groep is a privately held retail holding company with over 6,000 employees across the Netherlands, built on well-known brands in kitchens, bathrooms, and home furnishings. The company operates showroom-based sales models tied to installation services, with a stated focus on customer satisfaction and employee development via its Mandemakers Academy. Operational footprint spans construction, sales, engineering, and logistics; current hiring activity is minimal (2 roles posted in last 30 days), concentrated in construction and sales. Pain points center on administrative overhead, complex business processes, unpaid invoices, and data maturity gaps—typical challenges for legacy retail players navigating digital transformation.

HeadquartersWaalwijk

Company Size5,001–10,000 employees

Hiring MarketsNetherlands

Frequently Asked Questions

What is De Mandemakers Groep's tech stack?

Primary stack: Optimizely, Magento, Google Analytics 4, BigQuery, Pega, OutSystems, Cloudflare. Supporting tools include Canva, BlueConic, GCP, VMware vSphere, Veeam, webMethods. No recent tech replacements or adoptions detected.

What digital projects is De Mandemakers Groep working on?

Kitchen installation digitalization, digital sales catalog, central data layer development, server-side tagging, online-to-offline interaction mapping, mobile check-in apps, and metering apps. Signals focus on bridging physical retail and digital touchpoints.

How this profile is built

De Mandemakers Groep's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.