Home furnishings retailer with kitchen, bathroom, and furniture brands across Benelux
De Mandemakers Groep operates a multi-brand home retail business (Brugman, Keuken Kampioen, Piet Klerkx) across kitchen, bathroom, and furniture categories. The tech stack reveals a retailer mid-modernization: deploying personalization (BlueConic, Optimizely) and omnichannel infrastructure (Magento, OutSystems) while adopting cloud integration (MuleSoft, TIBCO, AWS) to replace legacy GCP/AWS setups. The hiring mix is sales-heavy (56 roles) with sparse engineering (9), signaling outsourcing of tech delivery or internal tool consolidation rather than product-first scaling.
De Mandemakers Groep is a privately held home retail operator with over 6,000 employees across the Netherlands and Belgium. The company owns and operates multiple consumer brands spanning kitchens, bathrooms, and home furnishings, serving both retail customers and trade professionals. Active projects include omnichannel integration, personalization platform work, digital catalogs for sales teams, and kitchen/bathroom delivery logistics across two countries. The organization runs internal learning infrastructure (Mandemakers Academy) and emphasizes employee development alongside retail operations.
Magento for core commerce, Optimizely for platform development and A/B testing, BlueConic for customer personalization, and OutSystems for custom application delivery.
The company operates in the Netherlands and Belgium, with delivery of kitchens, bathrooms, and furniture across both markets and hiring based in the Netherlands.
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