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Velstar | Shopify Platinum Partner Agency Tech Stack

Shopify agency scaling delivery and client profitability across UK and Europe

Information Technology & Services Liverpool, Merseyside 51–200 employees Founded 2016 Privately Held

Velstar is a Shopify Platinum Partner agency in Liverpool building ecommerce solutions for mid-market retail and fashion brands. The tech stack is classic full-stack web (Next.js, React, Laravel, PostgreSQL) paired with Google/Microsoft/Amazon ad platforms and HubSpot for client management. Hiring is concentrated in ops and senior engineering roles, with active focus on delivery process maturity (hybrid agile/waterfall implementation, release planning, project health visibility), suggesting the agency is scaling from ad-hoc project delivery toward predictable, repeatable service operations.

Tech Stack 27 technologies

Core StackGoogle Ads Shopify JavaScript PHP Laravel Jira Trello Asana HubSpot Next.js React MySQL PostgreSQL Jest Docker Microsoft Advertising Amazon Ads Bing Ads Liquid HTML5 CSS Symfony API Platform Doctrine PHPUnit Git

What Velstar | Shopify Platinum Partner Agency Is Building

◆Challenges

Maximising billable utilisation
Minimising rework
Capacity planning
Growing client accounts
Maximising client profitability
Maintaining high-quality client data
Inefficient delivery processes
Project overruns
Delivery bottlenecks
Budget constraints

▲Active Projects

Implementing hybrid agile/waterfall delivery processes
Improving project health visibility
Budget ownership
Continuous development and improvement
Release planning and delivery cycles
Upsell and cross-sell opportunities

Hiring Activity

Steady8 roles · 3 in 30d

Department

Ops

3

Engineering

2

Marketing

1

Sales

1

Support

1

Seniority

Senior

4

Mid

2

Lead

1

Manager

1

Notable leadership hires: Projects Delivery Head

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About Velstar | Shopify Platinum Partner Agency

Velstar operates as a dedicated Shopify Platinum Partner agency serving retail, fashion, and B2B ecommerce brands across the UK and Europe. The company provides integrated development and marketing services: Shopify design and build on the platform side, paired with Google Analytics, CRM, and digital marketing on the growth side. With 51–200 employees, the organization is structured around project delivery (ops-heavy hiring), core engineering, and a marketing/sales function to drive new business and account expansion. Current operational focus spans client account growth, billable utilization improvement, and reducing delivery friction through formalized agile/waterfall hybrid processes.

HeadquartersLiverpool, Merseyside

Company Size51–200 employees

Founded2016

Hiring MarketsUnited Kingdom

Frequently Asked Questions

What tech stack does Velstar use?

Front-end: Next.js, React, HTML5, CSS, JavaScript. Back-end: Laravel, Symfony, PHP, Node.js. Databases: PostgreSQL, MySQL. Platform: Shopify + Liquid. DevOps: Docker, Git. Ad/marketing: Google Ads, Microsoft Advertising, Amazon Ads, HubSpot.

What is Velstar working on?

Internal priorities: hybrid agile/waterfall delivery process implementation, project health visibility, release planning, and capacity planning. Client-facing: ecommerce growth (upsell/cross-sell), account expansion, and improving client data quality.