TYR Sport Tech Stack

Performance swimwear and triathlon apparel manufacturer with lifestyle expansion

Sporting Goods Manufacturing Farmingdale, New York 201–500 employees Founded 1985 Privately Held

TYR Sport manufactures competitive and lifestyle swim apparel, driven by product engineering and athlete testing. The tech stack reveals a traditional retail operations foundation (Shopify, Magento, Business Central) with recent movement toward Microsoft Dynamics 365 for ERP—a shift that aligns with stated pain points around inefficient product creation, reporting gaps, and scaling operations. Hiring is accelerating across design and engineering, signaling product-line expansion and process modernization.

Tech Stack 31 technologies

Core StackShopify Klaviyo Adobe Illustrator Adobe Photoshop Magento Power BI Power Automate Power Platform Adobe Creative Cloud Google Analytics 4 Excel Google Sheets SQL Google Workspace AS/400 Spotfire Business Central Google Drive Microsoft Office Microsoft Dynamics 365 Business Central Amazon Seller Central PowerPoint Word CorelDRAW Photoshop Adobe Lightroom

AdoptingMicrosoft Dynamics 365

What TYR Sport Is Building

◆Challenges

Improving conversion rate and margin
Gaps in product line
Accurate reporting
Consistent measurement
Inefficient product creation processes
Meeting price points
Delivery issues
Meeting performance and cost targets
Implementing erp
Scaling business operations

▲Active Projects

Evolve product creation processes and design toolkits
Microsoft dynamics 365 business central implementation
Pdp / plp merchandising & content-to-commerce
Gap analysis and solution development for product line
Athlete-tested performance product development
Seasonal collections
Graphic visual centers
Apparel graphics and branding elements
Performance platform across running, training, and swimming
Cro test analysis

Hiring Activity

Accelerating15 roles · 7 in 30d

Department

Design

Engineering

Sales

Data

Finance

Manufacturing

Marketing

Ops

Seniority

Senior

Mid

Junior

Director

Lead

Company intelligence

Find more companies like TYR Sport by tech stack, pain points and active projects

Get started free

About TYR Sport

TYR Sport designs and manufactures swimwear, triathlon apparel, and related equipment for competitive athletes and water enthusiasts. Founded in 1985 and headquartered in Farmingdale, New York, the company operates globally through distributors while maintaining direct-to-consumer channels via Shopify and Magento. The product portfolio spans performance competition lines, lifestyle apparel, and equipment (caps, goggles). Internal operations run on a hybrid tech foundation: legacy AS/400 systems, Business Central for ERP, and downstream e-commerce and analytics platforms. Current priorities include evolving product creation workflows, closing product-line gaps, and improving conversion and margins.

HeadquartersFarmingdale, New York

Company Size201–500 employees

Founded1985

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does TYR Sport use?

TYR uses Shopify and Magento for e-commerce, Microsoft Dynamics 365 Business Central for ERP, Klaviyo for email marketing, Google Analytics 4 for analytics, Power BI for reporting, and Adobe Creative Cloud for design. Legacy AS/400 systems remain in use.

What is TYR Sport working on right now?

Key projects include Microsoft Dynamics 365 implementation, product creation process evolution, performance product line expansion across running and swimming, e-commerce merchandising optimization, and conversion rate testing.