TripleLift Tech Stack

Creative SSP powering programmatic native and connected TV ads

Advertising Services New York, New York 201–500 employees Founded 2012 Privately Held

TripleLift operates a creative supply-side platform (SSP) focused on native, in-feed, and connected TV advertising. The stack reveals a mature, data-driven infrastructure: Snowflake + Databricks + Apache Spark + Airflow for analytics and ML (scikit-learn, ONNX), Redpanda for streaming, AWS for compute, plus Prebid and Google Ad Manager for programmatic plumbing. The hiring profile is sales-heavy (nearly 50% of open roles) with Director-level leadership gaps in sales and engineering, indicating rapid go-to-market scaling alongside infrastructure build-out—consistent with active projects around CTV/retail media expansion and new customer onboarding.

Tech Stack 47 technologies

Core StackJavaScript NetSuite Salesforce Gong Snowflake Apex Java Python PHP Docker Auth0 AWS MySQL Apache Spark Databricks Apache Airflow scikit-learn Prebid Tipalti Carta Sage IntAcct DSP Outreach MediaRadar Lightning Web Components Google Ad Manager Prebid.js OpenFGA Redpanda ONNX+17 more

What TripleLift Is Building

◆Challenges

Scaling ctv revenue
Identifying new growth opportunities
Exceed quarterly revenue targets
Cloud cost management
Improving supply exchange health
Complex publisher issues
Expanding demand partner relationships
Driving revenue growth through dsp partnerships
Increasing liquidity for publishers
Optimizing demand partner performance

▲Active Projects

Lead generation and pipeline management
Strategic partnerships
Strategic holding company business
Scalable resilient aws infrastructure
Exchange initiatives
Exchange roadmap
New product adoption for ctv and retail media
Scaling ctv and retail media revenue
Onboarding new customers
Growing current accounts

Hiring Activity

Accelerating30 roles · 20 in 30d

Department

Sales

Engineering

Finance

Marketing

Data

Ops

Product

Seniority

Director

Manager

Mid

Senior

Junior

Lead

Notable leadership hires: Sales Director, Director of Engineering

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About TripleLift

TripleLift is a creative SSP founded in 2012, serving publishers, advertisers, and agencies across native, programmatic, OTT, and connected TV formats. The platform combines ad-format innovation with measurement and outcome optimization. The company operates from New York with 201–500 employees, currently expanding in North America and the UK. Core pain points cluster around scaling CTV revenue, managing cloud costs, and increasing publisher liquidity—operational challenges typical of a platform trying to grow supply-side volume while maintaining unit economics.

HeadquartersNew York, New York

Company Size201–500 employees

Founded2012

Hiring MarketsUnited States, Canada, United Kingdom

Frequently Asked Questions

What tech stack does TripleLift use?

TripleLift's stack includes Prebid and Google Ad Manager for programmatic, Snowflake and Databricks for analytics, Apache Spark and Airflow for data pipelines, Redpanda for streaming, and AWS infrastructure. Finance and billing run on NetSuite and Sage IntAcct.

What is TripleLift working on?

Primary initiatives include scaling CTV and retail media revenue, onboarding new customers, expanding DSP partnerships, and building resilient AWS infrastructure. Strategic focus also includes improving supply exchange health and identifying new growth opportunities.

How this profile is built

TripleLift's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.